OPTIMAL CALL SCHEDULING FOR A TELEPHONE SURVEY

Contacting a suitable respondent at home and securing the interviewis a significant component of the typical household telephonesurvey. An optimal calling schedule minimizes the number ofcallbacks required and thus conserves resources. This articlepresents an analysis of time-of-day and day-of-week effectson the probabilities of obtaining an answered outcome and aninterviewed outcome in a large national telephone survey ofadult males. The data presented indicate that, at least forthe survey population included in this study, the chances ofobtaining an answer and conducting an interview on the firstcall are much better on weekday evenings and on weekends thanthey are during weekday daytime hours. Moreover, there is someevidence to indicate that this finding also applies to secondcalls made to first-call no-answers, at least with regard tocontacting efforts. Time-of-day and/or day-of-week effects onfirst call outcomes appear to be generally consistent with respectto both contacting and interviewing, although Sunday has a decidedlyhigher interview response rate for answered calls than do theother calling periods analyzed.     

Skinner’s Verbal Behavior: An Update on the 1982 Reference List

The Analysis of Verbal Behavior -     

Driving and Symbolic Interaction1

Although it is a prominent feature of modern experience, driving has received little attention from sociologists. Yet social interaction between motorists is an integral part of the traffic situation. This paper explores its bases and some of its typical dynamics. Other sociologically relevant aspects of driving are delineated and the issue of how driving may influence modern culture is addressed.     

Interruptions and nonverbal gender differences

The purpose of this study was to examine gender differences in selected nonverbal behaviors associated with interruptions. Six graduate student groups involving 18 female and 17 male subjects were videotaped. The data for the study were 140 cross-sex interruption sequences and a matched, randomly selected sample of noninterruption sequences. A category system using self-related activity, gestures, body lean, facial expression and eye gaze was developed and used to code the data. There were no significant findings related to interruptions in the categories of self-related activity or gestures. Women leaned away from the group significantly more often than did men and when leaning away, women were more likely to be interrupted. Women were also more likely to be interrupted when smiling than were men, and women smiled significantly more when taking the speaking turn. Finally, women were interrupted significantly more often than men when they did not look at the turn-taker. The high educational status of the subjects was examined in the discussion of the findings.     

Opposite sex touch avoidance: A national replication and extension

Virtually all previous research on touch avoidance was conducted in the Northeast region of the United States (U.S.). The present study replicated and extended Andersen and Leibowitz' (1978) research on touch avoidance by testing hypotheses for nearly 4,000 subjects at 40 universities from all socio-cultural regions of the United States. Results confirmed previous research, with the pattern of results at each of 40 universities showing considerable consistency. Opposite sex touch avoidance was higher for females than males, was positively related to communication apprehension, and was negatively related to verbal predispositions to communicate, open communicator style, and self-esteem. Some regional variations were uncovered, but they failed to correspond to political or cultural taxonomies of U.S. regions. Ideas for future research on regional patterns of communication and on touch avoidance are discussed.We would also like to thank Stanley Jones (University of Colorado) for his helpful comments to an earlier version of this paper.