Marketing in moderation— The marketing concept and the organization's structure

This paper discusses the marketing concept and its impact on the strategy and structure of the business organization. The popular dictum that every firm should implement the marketing concept in its extreme form is challenged. Considerations of the overall structure of the firm, the time period in question, the amount of resources available are included in the determination of the degree of implementation which should be made. Finally, the conclusion indicates that the popular view that a change in environment necessitates a change in the organizational structure should be modified. The cost may be too great for the benefits derived.     

How Resource Dependency Can Influence Social Resilience within a Primary Resource Industry*

Abstract Maintaining a healthy balance between human prosperity and environmental integrity is at the core of the principles of Ecological Sustainable Development. Resource‐protection policies are frequently implemented so as to regulate the balance between resource access and use, however, they can inadvertently compromise the ability of resource users to adapt and be resilient. Resource users who are especially dependent on a resource are more seriously compromised. But how do we define and measure resource dependency? And how do we assess its ability to influence social resilience? In this study, a conceptual model of resource dependency is developed in terms of: (i) occupational attachment, (ii) attachment to place, (iii) employability, (iv) family attitude to change, (v) business size, (vi) business approach, (vii) financial situation, (viii) level of specialisation, (ix) time spent harvesting, and (x) interest in and knowledge of the environment. The model of resource dependency and its effect on social resilience are (quantitatively and qualitatively) tested and explored using the commercial fishing industry in North Queensland, Australia. Results show that occupational attachment and employability were important influences as were business size and approach. Results can be used to identify vulnerability to institutional change and guide policy development processes.     

Gender Differences in Pay of Young Management Professionals in the United States: A Comprehensive View

We conduct a comprehensive examination of the gender differences in pay focusing on multiple perspectives emanating from economics, social psychology, and gender studies. Data are drawn from surveys of MBA students conducted by the Graduate Management Admissions Council. Although women in both samples earn significantly less on average than men, when the effects of the study's variables are considered via multiple regression analysis, no significant difference in annual salary is observed. Our results show the importance of simultaneously considering the impact of human capital, job and firm characteristics, demographics, and cognitive skills. Structural differences are noted in the models estimated separately for men and women. However, the results from decomposing salary differentials are quite consistent with estimates from the single-equation models.     

“Every Place Has a Ghetto…”: The Significance of Whites' Social and Residential Segregation

The residential and social segregation of whites from blacks creates a socialization process we refer to as “white habitus.” This white habitus limits whites' chances for developing meaningful relationships with blacks and other minorities spatially and psychologically. Using data from the 1997 Survey of College Students' Social Attitudes and the 1998 Detroit Area Study, we show that the spatial segregation experienced by whites from blacks fosters segregated lifestyles and leads them to develop positive views about themselves and negative views about blacks. First, we document the high levels of whites' residential and social segregation. Next, we examine how whites interpret their own self‐segregation. Finally, we examine how whites' segregation shapes their racial expressions, attitudes, cognitions, and even their sense of aesthetics as illustrated by their views on the subject of interracial marriage.     

THE DIFFUSION OF MEDICAL TECHNOLOGY: SOCIAL NETWORK ANALYSIS AND POLICY RESEARCH

The purpose of this article is to demonstrate how social network analysis can be used to provide information for policy decisions pertaining to physicians' adoption and utilization of new medical technology. Interviews and hospital records were used to obtain data on refenals, consultations, discussions, and on-call coverage; utilization of a computer-based hospital information system; and personal and practice characteristics from 24 physicians who belong to a private group practice. The results of a block-model analysis suggest that the physician's relative position in the network is an important determinant of his/her participation in the diffusion process. A number of policy implications related to the introduction of new medical technology into practice settings are discussed.     

Contradictions of state socialism: the case of Poland*

This article originates from an invitation to give a paper at the Polish Academy of Sciences in Warsaw m the Autumn of 1980. As then drafted, the paper consisted mainly of a discussion of the writings of selected Polish and British sociologists on the structure and workings of contemporary state-socialist societies, and it was my intention to revise it for submission to the Sociological Review as a sequel to, and commentary on, the article by Christopher G.A. Bryant published in the issue of February, 1980.¹ On return from Warsaw, I decided against doing so for two reasons: first, it seemed to me that the writings which I had taken as my starting-point were too remote from the actual course of events in Poland; second, I did not see how I could use the many informative conversations about those events which I had had with Polish sociologists and others in an academic journal article. On further reflection, however, I do not believe that either of these reasons should prevent my attempting to set out and justify my view of the implications for sociological theory of the Polish case, even though it is based in part on non-documentary sources and (more seriously) I lack the knowledge of the language which would give me direct access to the documentary ones. In what follows, accordingly, I first outline the framework within which the forms and distribution of power in state-socialist societies in general and Poland in particular can, in my view, best be analysed; I then set out in slightly more detail what I see as the reasons why events in Poland between 1956 and 1981 followed the course they did; and I conclude with a brief discussion of what I believe to be the principal weakness in the recent British sociological literature on state socialism insofar as it relates to the Polish case.     

Structural constraints and the publications dilemma: A review and some proposals

There is a critical shortage of publication space available to sociologists, compared to scholars in other fields. This results in invidious publication comparisons to other professionals and damage to the careers of younger sociologists. Further, it results in a loss to the field itself in terms of a lesser likelihood of publication of replications, challenges, and controversial or unorthodox works. Several proposals are made for increasing the publication potential of sociologists. His teaching and research interests have been in social psychology (especially alienation), the family, and the sociology of religion.     

Uniting the nation? disability,stem cells,and the australian media

In this article, the 2002 Australian debate regarding embryonic stem cells is examined. This shows the importance of an analysis of the media to understanding how disability is constructed in discourses of nationhood and biotechnology. Media representation of disability—for instance, signifying disability as catastrophe—is seen as crucial in securing access to a variety of biotechnologies, such as embryonic stem cells. Analysis of such media moments shows a structure of privileged and excluded voices in debates regarding disability and biotechnology. The diversity of voices in the Australian community regarding disability is not represented in a range of media, nor are people with disability quoted as experts on disability. A recognition of the media's construction of disability must be matched by a commitment to disability as part of a truly civil society. It is only in this way that we will have biotechnologies, and diverse cultural and media representations that meet the requirements of the international disability rights movement motto of 'nothing about us without us', recently emphasized in the Disabled Peoples' International Europe's 2000 statement on biotechnology.