历史唯物主义视域下的现代性反思

现代性的发展潜力完全失效了么？关于人和社会价值理想的现代性并不意味着失效,而是更加鼓励人们重新审视自我、面对现实、设计未来。当人们赖以实现理想的途径遭到质疑的时候,马克思对现代性问题的超越．无疑为现代性健康发展提供了明确指向。     

大学生非正式群体行为特征对思想政治教育工作的影响研究

文章就大学生非正式群体开展思想政治教育工作提出建议。     

高校教师信息素养评价体系研究

本文将在综合分析信息素养的发展历程和研究进展基础上深入探讨高校教师信息素养评价体系的现实课题,并期望未来研究采用实证定量研究对其信度和效度进行验证。     

哈萨克斯坦医疗保险制度改革问题研究

医疗保险制度改革是哈萨克斯坦医疗改革的重要组成部分。独立以后,在全民免费医疗无法维持的情况下,哈萨克斯坦政府先后实施了强制医疗保险制度和自愿医疗保险制度。然而,这两种医疗保险制度的运行效果远远没有达到政府和民众的预期。目前,哈萨克斯坦又出现了恢复强制医疗保险制度的倾向。纵观哈萨克斯坦医疗保险制度的发展过程,可以认为,这种改革缺乏持续性的政策和明确的目标。另外,如何妥善解决社会公平和效率之间的关系,以及转变民众的医疗卫生观念,是未来哈萨克斯坦医疗保险改革亟待解决的深层问题。     

重庆农村土地交易所篚运行机制及其优化

重庆农村土地交易所是我国首家农村土地交易市场,其成立对于推进重庆统筹城乡综合配套改革试验区建设、探索建立城乡统一的土地交易市场具有极为重要的意义。对重庆农村土地交易所基本管理体系、运行框架、交易品种以及历次地票交易情况等的调查分析表明,应充分发挥农村土地交易所市场平台作用,进一步丰富交易品种和服务内容,按照地票的商品特性和市场供求关系建立合理的价格形成机制,构建合理的地票收益分配机制,进一步完善交易所内部管理机制。     

新媒体对当代青年工作的影响及对策

新媒体时代的到来,对人们的生活方式、交往方式和工作方式都产生了重要的影响。青年是当前社会中最为活跃的群体,新媒体对青年的影响最为突出。新媒体在满足青年求知、交流需要的同时,也深刻地影响着他们的价值取向和行为模式,如果得不到正确引导,容易对生活、学习和工作带来不良影响。青年对新媒体的广泛涉入和新媒体对青年的重要影响,为做好当前青年工作提供诸多机遇,同时,也带来了众多挑战。因此,根据新时期青年发展的特点和规律,及时总结运用新媒体引导青年的工作实践和经验,对存在的问题提出思考和建议,对做好新形势下的青年工作具有重要意义。     

网络“穿越”小说的叙述与流行——以大众文化为分析视角

穿越小说和穿越电视剧等“穿越”现象作为大众文化快餐中的一个热点,用传统的经典叙事理论来研究它会有很大局限。拟从大众文化的角度来研究网络“穿越”小说,旨在探讨网络穿越小说的迅速流行与它的叙事模式、叙事策略及时代语境的关系。研究认为：穿越小说在故事内容及人物形象的塑造上形成了一定的叙述模式,这种类型化的模式便于读者的接受和理解;在叙事策略上,穿越小说紧扣现代白领的现实生活需求,从权谋和言情两个方面满足读者的心理需求;在与时代语境的契合方面,通过反复叙述“灰姑娘”这一文学母体和“成功梦”,形成了其独特的“造梦机制”。     

Institutionalizing public relations in China: A sociological analysis of the Chinese Premier's Press Conference

Unlike previous studies that focus on the problems of public relations management, this study tackles the institutionalization of PR in China from a sociological perspective. Through the process of social construction, public relations is institutionalized according to changes in the larger environment, making use of different sources of legitimation. Focusing on the evolution of the Chinese Premier's Press Conference (CPPC), this study finds that the institutionalization of PR in China, especially in the realm of governmental practices, has varied in its structure, settings and contents, which are mixed with informal features within the Chinese social–political context. The CPPC has become a venue for top-down publicity for the powers that be. Because the organizational structure of the CPPC is more centralized than that of other governmental institutions, the form and content of its PR communications are mostly predictable. However, it is the process of the institutionalization of the CPPC that is revealing of how the Chinese government rationalizes its authority and legitimacy.     

Examining the interplay of an organization's prior reputation,CEO's visibility,and immediate response to a crisis

In one of only a few crisis communication research studies taking a relational approach, examining the effects of a company's prior reputation in publics’ responses to a given crisis situation, Lyons and Cameron (2004) found that both reputation and response profoundly affected publics’ attitude and behavioral intentions toward an organization involved in a crisis situation, using hypothetical, fictitious organizations and crises. Using actual organizations and crises, our research team designed a 2 (reputation: good vs. bad) × 2 (crisis response: apologetic vs. defensive) × 2 (CEO visibility in immediate crisis response: visible vs. invisible) within-subjects experiment (N = 102) to examine the variances in stakeholders’ attitudes and behavioral intentions toward a company after being exposed to online video that delivered a corporate crisis response. Findings were counter-intuitive: a defensive response to a crisis is as acceptable to crisis stakeholders as an apologetic response if the CEO is visible (or audible) in the response and if the pre-crisis company-stakeholder reputation is positive. Good reputation, defensive crisis response and CEO visibility in immediate response to a crisis resulted in the best stakeholder attitudes and purchase intentions.     

“任务驱动”教学法在高职测量实践教学中的应用探讨

任务驱动教学法是一种以实践为导向,以任务为驱动的教学模式,教师的教学与学生的学习都是围绕一个目标,基于几项任务来完成的,适合于培养学生的自学能力以及独立分析问题和解决问题的能力,尤其适用于测量学这样一门以实践操作为主的课程。