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71.
This article analyzes the influence of Archibald MacLeish's “strategy of truth” and the principles of the Government Information Manual for the Motion Picture Industry in the production of Frank Capra's documentary series Why We Fight. One of the main contributions of this research is to show how this series is the most important example of the application of the strategy of truth and, at the same time, one of the main examples of public relations audiovisual product realized to be addressed to American Army as well to the American public opinion. It is argued that Capra's Why We Fight made a substantial and long-lasting contribution to public relations, particularly in terms of its discourse and the use of analepsis has PR narrative resource. Overall, the article positions Why We Fight as one of the greatest efforts ever made in the history of military public relations. 相似文献
72.
We use laboratory experiments to investigate whether employer networks emerge that facilitate information sharing about the trustworthiness of job candidates. The design allows us to distinguish between mechanisms underlying the relations among employers and those between employers and workers. One type of network we observe is an ‘anonymity network’ where information is anonymously and voluntarily provided as a collective good for all employers to use. The other type is a ‘reciprocity network’ where information sharing is driven by the rewarding of previously given information by the requestor. Recruitment through these networks leads to higher earnings for both employers and workers. 相似文献
73.
Jordi López-Sintas Maria Ercilia Garcia-Alvarez Nela Filimon 《The Sociological review》2008,56(1):78-101
Recent data show that middle class consumers have an omnivorous pattern of consumption or tastes, contrary to Bourdieu's predictions of a snob pattern of consumption. To explore the implications of Bourdieu's framework for omnivorousness further, we make use of the anthropological view of consumption to analyse Spaniards' musical tastes and consumption. Results showed a variety of omnivorous patterns of musical consumption associated with upscale consumers: a higher position on the social ladder was linked to more omnivorous tastes and greater use of technologies that free the consumer from fixed periodicities in music consumption. We found that different types (economic, social and cultural) and levels of capital do configure subjects' structural constraints and hence, their tastes in musical genres and the technological media used to consume them. Consequently, the combination of all three types of capital helps to explain the omnivorous consumption (elitist but inclusive as well) of upscale consumers. 相似文献
74.
The carryover effect is a recurring issue in the pharmaceutical field. It may strongly influence the final outcome of an average bioequivalence study. Testing a null hypothesis of zero carryover is useless: not rejecting it does not guarantee the non‐existence of carryover, and rejecting it is not informative of the true degree of carryover and its influence on the validity of the final outcome of the bioequivalence study. We propose a more consistent approach: even if some carryover is present, is it enough to seriously distort the study conclusions or is it negligible? This is the central aim of this paper, which focuses on average bioequivalence studies based on 2 × 2 crossover designs and on the main problem associated with carryover: type I error inflation. We propose an equivalence testing approach to these questions and suggest reasonable negligibility or relevance limits for carryover. Finally, we illustrate this approach on some real datasets. Copyright © 2015 John Wiley & Sons, Ltd. 相似文献