基于商务英语教学改革的思考与建议

本文针对商务英语教学中存在的问题和困难,探寻提高商务英语教学效果的方法和途径。     

Determinants of business success: an examination of Asian-owned businesses in the USA

Using confidential microdata from the US Census Bureau, we investigate the performance of Asian-owned businesses. Using regression estimates and a special non-linear decomposition technique, we explore the role that class resources, such as financial capital and human capital, play in contributing to the relative success of Asian businesses. We find that Asian-owned businesses are more successful than white-owned businesses for two main reasons—Asian owners have high levels of human capital and their businesses have substantial start-up capital. Using detailed information on both the owner and the firm, we estimate the explanatory power of several additional factors.

A formative evaluation of the recovery public works programme in Blantyre City,Malawi

Public works programmes (PWPs) are popular social protection instruments in the context of chronic poverty but very little has been published in the way of implementation and outcomes of these programmes. This paper presents a formative process and outcome evaluation of the recovery PWP in Blantyre City, Malawi. The evaluation used longitudinal household survey data of PWP beneficiaries, programme records and interview responses from programme staff and community leaders. Largely, the process evaluation findings showed an agreement between actual and planned activities. The outcome evaluation found indications that the PWP community assets offered some potential benefits to the communities, and that PWP wages allowed the beneficiaries to purchase some food. This however, did not translate into more meals per day, nor did the earnings prevent the decline in household assets as expected. Given a plausible PWP theory and high implementation fidelity, the PWP wage rate or number of days was either just enough to smooth participant income, or insufficient altogether, to enable achievement of more distal outcomes.     

国有商业银行资本市场业务研究

本文首先从国际金融界混业经营 ,国内银行、保险、证券三业互相渗透共同发展 ,我国资本市场发展对银行传统业务的冲击 ,以及加入 WTO挑战的需要等方面论述了国有商业银行拓展资本市场业务的客观现实性。其次 ,从资本市场规模、银行和证券公司、基金、保险公司的业务合作领域 ,以及合作的层次和市场发展潜力等方面阐述了国有商业银行进行资本市场业务创新的动因及其目前在资本市场业务方面存在的问题和解决办法。进而分析了进一步拓展资本市场业务从建立战略同盟、壮大资金实力和实现综合经营有效切入的问题     

印度战略文化及其变迁机制

自20世纪90年代战略文化成为备受关注的议题以来,从战略文化视角解释印度外交战略的研究不胜枚举.学术界对印度战略文化的研究普遍受到文化“稳定性”、“持久性”等基本特征的限制,主要从静止的视角围绕其起源、属性与形态等方面展开论述.本文试图从动态视角理解印度战略文化,构建战略文化生成与变迁理论框架.通过对战略文化的类型划分发现,印度在冷战时期形成了防御为主、进攻为辅的协调型战略文化,冷战后形成了强进攻性偏好的冲突型战略文化.作为印度战略文化变迁的首要条件,环境认知推动了印度国内政治程序的修正,从而影响了战略文化变迁.具体而言,国际体系环境的变化重塑了印度决策精英对国家安全的判断,并内化成新的观念体系.全新观念体系驱使决策精英行为偏好改变,且通过国内政治程序的修正上升为特定取向的国家战略偏好,最终生成全新的战略文化.     

流程CIMS项目经济评价方法研究

计算机集成制造系统(CIMS)是一种新型生产管理模式,但由于流程工业企业CIMS工程项目投资大、风险大,开发一种合理评价流程CIMS项目的经济评价方法已是十分必要.文章分析了流程CIMS项目经济评价的特点和各种先进制造技术的评价方法,提出采用效用叠加模型与层次分析法结合起来构成的复合评价方法对流程CIMS项目进行经济评价,并简介了该方法的运用模式,为流程企业实践提供参考.     

湘军与晚清西北茶务的改良

以左宗棠为首的湘军势力在镇压西北回民起义后,为了激活西北社会的经济,对西北茶务进行了行之有效的改良,本文以湘军任命左宗棠及其后继者对西北茶务的改革与调适,进而探讨其对西北茶务的影响。     

商会的产生机理:一个利他主义的解释

对于只提供集体公共产品的商会来说,如果行业内的企业都是利己主义者,且加入商会完全自愿,则"搭便车"的行为会使得集体行动无法实现,商会的发生机制亦将成为难解之迷。假如行业中存在利他主义的企业,其利他行为将使其他企业意识到行业的共同利益,从而抑制各自的机会主义倾向。利他主义者的存在起到了一种"凝结核"的作用,他们除了付出物质上的代价去增进行业的共同利益外,还会付出时间和精力去游说其他企业,推动行业的集体行动。多数行业的市场结构是不完全竞争的,企业规模参差不齐,一些规模较大的企业对于通过集体行动来获得合作剩余有着更强烈的需求,为了增进自身利益和整个集团的利益,这些规模较大的企业会成为商会的发起人。     

An examination of the role of online social media in journalists’ source mix

Using telephone surveys of business/financial journalists in the United States (n = 200), this research investigates the agenda-building role of social media content in journalists’ work. Understanding that more non-public relations content from user-generated and social network sites, like YouTube and Twitter, are fast becoming resources for journalists to get story ideas, break scandals, and find sources, we began this scholarly work to determine the frequency of such uses of social media. Overall, findings indicate very little use of social media by these business journalists. Results and implications for public relations practitioners are discussed in detail.     

成人继续教育中的商务英语写作教学

从2004年初笔者进行的一次问卷调查入手,分析了当前成人继续教育中商务英语写作课堂教学过程中存在的问题。针对调查中反映的问题,提出了一套由案例分析法演化而来的教学模式——基于案例的教学方式(Case-based Method),并结合图表对在不同阶段商务英语写作课程的教学过程中如何应用此教学模式作了概述。