Elaborating the halo effect of SCCT: how and why performance history affects crisis responsibility and organizational reputation

This study explored how and why a halo effect occurred during a food-related crisis in South Korea. The research questions were framed using situational crisis communication theory. A qualitative research method involving 16 in-depth interviews revealed that the good performance history of the company involved in the crisis caused people to attribute less responsibility to the organization, as they doubted the alleged cause of the crisis and interpreted the crisis as a one-time mistake. A good performance history reduced threats to the organization because people felt a personal bond with, and trust in, the organization, partly due to its long history of operations and relatively large size.     

Hybrid happening: Organizational reputations in corporate crises

Public relations professionals strive to develop mutually beneficial relationships among key publics that will result in favorable organizational reputations, but crises typically threaten those reputations. Much of public relations crisis research focuses on how to respond after a crisis, but drawing on Expectation Violation Theory (EVT), this research focuses on the expectations of stakeholders before a crisis and how they process information during a crisis. Drawing from reputation management research in marketing, it conceptualizes corporate reputations as encompassing associations related to corporate ability (CA) and corporate social responsibility (CSR). Reputation management research generally has investigated reputations as strong on either CA or CSR, but this research examines the effects of a “hybrid” reputation, which is strong in terms of both CA and CSR associations. The results of an experiment reveal that stakeholders’ responses during a crisis vary based on their expectations, how they perceive a hybrid reputation, and the crisis type. The study has theoretical implications regarding stakeholders’ information processing during a crisis, and it provides public relations professionals insights regarding how to cultivate and protect an organizational reputation.     

引入声誉机制的独立董事最优动态契约模型及应用

为了解决独立董事激励与约束机制问题,基于声誉理论与契约理论,建立了一个关于独立董事的声誉激励机制与显性激励机制相结合的最优动态契约模型,得出了实现声誉有效激励的条件和提高声誉激励效应的途径,通过与没有引入声誉激励机制的契约模型的比较,验证了该模型的优越性.最后对声誉激励机制在中国独立董事激励中的应用进行了实证研究,并相应地提出了一些政策建议.     

屈原作品中的修名焦虑

本文从人格心理学的角度分析屈原的情感因素。认为屈原情感中有一个重要的特点,就是"恐修名之不立"的焦虑,即修名焦虑。产生这种修名焦虑的原因有三:一,屈原深受儒家内圣外王思想的影响;二,屈原存在一定程度的自卑心理;三,现实环境的激烈变化,导致屈原产生焦虑情绪。本文认为屈原的自杀,是由其焦虑情绪引发的抑郁症所致。     

企业战略对企业声誉影响的分析

企业声誉能够为企业创造价值这已成为毋庸置疑的事实,但是,对于哪些因素会影响到企业声誉的维护与提升目前仍处于研究阶段。对此,文章从企业战略的角度出发,研究战略选择会给企业声誉造成的影响,发现如果企业没有预先采取维护企业声誉的措施,那么执行相关多元化战略的企业的声誉会低于专业化经营的公司,而不相关多元化的企业的声誉又低于相关多元化的企业。鉴于目前处于新兴市场中的中国企业大多都将多元化作为基本的发展战略,因此在企业发展中尤其应预先考虑战略类型的变革对企业声誉的影响,制定应对策略,从而维护企业珍贵的声誉资本。     

经济学和管理学声誉研究对比——企业声誉研究述评

企业声誉作为经济要素作用重大,相关研究成果众多且较为杂乱。为清晰地认识声誉理论研究发展脉络和研究重点,对声誉理论进行梳理。通过对比经济学和管理学在企业声誉研究内容、方法和结论的异同,在声誉概念、声誉形成、影响声誉的因素以及声誉作用四个方面进行分析。经济学以信号传递和博弈论为基础,解释声誉产生和发挥作用的原理。管理学借鉴经济学研究声誉的成果,继续研究声誉在企业运行中的作用,逐渐在研究方法和研究内容上区别于经济学研究范式,展开以企业声誉为主要对象的系列研究。     

关于双向声誉机制的作用机理及有效性研究

通过建立博弈论模型比较了双向声誉机制中的同步声誉机制和非同步声誉机制在实现诚实评价方面的有效性.结论表明,当买家严格偏好惩罚某种类型的卖家时,非同步声誉机制产生的评价不能真实反映坏的交易结果,如果要让非同步声誉机制实现诚实评价,则需要增加诸多约束条件.另一方面,同步声誉机制能够实现诚实评价,而且当买家严格偏好惩罚某种类型的卖家时,诚实评价还是同步声誉机制唯一的均衡.     

试论荣誉权在民法中的地位

把荣誉权与人格权、人身权、名誉权进行对比分析可以看出,荣誉权既不能简单地归类为人身权或人格权,也不能笼统地说荣誉权是名誉权的特殊情形。因为"特殊"一词有多种含义:"一般"和"超出一般常态的例外"间的并列关系中的特殊;"整体"和"特殊的局部"间的包容关系中的特殊;哲学意义上的"一般"和"特殊"关系中的特殊等。名誉权和荣誉权之间的关系应视为哲学意义上的一般和特殊的关系。因此,在民法中荣誉权应是名誉权下位阶的概念。     

上市公司传闻的澄清效果研究——来自中国证券市场的证据

发布澄清公告是上市公司应对市场传闻的重要途径.然而,证券市场中澄清公告的实际效果如何,以及哪些因素会影响澄清效果尚未得到实证检验.为此,收集了从2000年到2008年中国A股市场1 960个澄清公告,从中整理出179个针对负面传闻进行"澄清"的样本.研究发现,澄清公告效果一定程度上依赖于公司的澄清方式,模糊澄清非但达不到效果,而且进一步加剧了传闻的影响,产生"澄清公告澄不清"的现象.多元回归模型的结果显示,澄清效果不仅与澄清方式有显著关系,而且还受到公司声誉、停牌等因素的影响.研究结论为传闻心理学实验研究的发现提供了中国证券市场的直接证据,同时也为上市公司有效应对传闻提供了新思路.     

Pre-recovery emotions and satisfaction: A moderated mediation model of service recovery and reputation in the banking sector

This study examines the mediating role of service recovery judgments between pre-recovery emotions and post-recovery satisfaction, and investigates the role of firm reputation in this mediation context. Using a moderated mediation framework, the authors test the model with data from 366 customers who experienced a banking service failure and complained to a third party. The results show that distributive, procedural, and interactional justice dimensions mediate the relationship between pre-recovery emotions and satisfaction. Firm reputation moderates the relationship between emotions and satisfaction via distributive and interactional justice, but not via procedural justice. This study provides evidence for the notion that pre-recovery emotion is an antecedent of service recovery process and firm reputation plays an essential role in this process.