Exploring the role of CSR fit and the length of CSR involvement in routine business and corporate crises settings

This 2 × 2 experimental study examines the influence of CSR fit and the length of CSR involvement on corporate reputation and CSR skepticism in a routine business setting and crisis responsibility in a victim crisis. The study demonstrates a significant interaction between the two variables on the construction of corporate reputation. The length of CSR involvement is also found to influence people’s attribution of crisis responsibility in a crisis. By comparing corporate reputation and CSR skepticism before and after a crisis, the study further articulates the destructive power of crises. Theoretical and practical implications are discussed.     

The role of empathy in crisis communication: Providing a deeper understanding of how organizational crises and crisis communication affect reputation

This study advances our theoretical knowledge of how organizational crises and crisis communication affect reputation. Prior research solely emphasizes the importance of organizational crisis responsibility in this process. Three experiments show that stakeholders’ empathy toward the organization provides a second explanation. The first two experiments demonstrate that victim crises not only inflict less reputational damage than preventable crises because stakeholders consider the organization less responsible for the events, but also because they are more likely to empathize with the company. The third study shows that empathy can also explain the outcomes of crisis communication. An apology arouses empathy among stakeholders and subsequently increases reputation repair, unlike denial. The role of empathy in the crisis communication process has implications for both theory and practice.     

神农架的美誉度调查研究

神农架地处渝鄂边陲的鄂西北,是世界中纬度地带生态保存完好的宝地,以其神奇俊秀、原始神秘而成为名扬中外的旅游胜地。为了解游客对神农架旅游区的自然环境、旅游设施、服务质量、拥挤感受、信息、价格六个方面的印象和评价,2006年5月1日至12日进行了美誉度调查。调查样本中男性占65.2%,女性34.8%,19-45岁的中青年游客占总数的78.4%,大专及本科以上文化程度者占62.9%。结果显示:初次到访者占游客总数的80.8%,第二次到访10.6%,第三次到访3.6%,四次和四次以上者占5.0%;游客最满意的是神农架的自然环境,92.77%的游客认为神农架自然环境优美,85.43%的游客认为神农架的生态环境保护很好;游客拥挤感受评价居第二位,70.2%的游客没有感觉拥挤;对服务质量的评价居第三位,73.9%的游客认为工作人员的态度是友好的;对神农架的信息服务感受排第四,59.0%的游客基本满意;对旅游设施的满意度排第五;游客对神农架的价格满意度最低,普遍认为神农架多次收门票、旅游商品同质不同价、餐饮食宿价格太高。     

由"馒头"引发的法律思考

《无极》一上映就备受关注,而《一个馒头引发的血案》让这种关注从一般普通的老百姓和电影发烧友,延续到了整个法学界。著作权法中的关于著作权人的人身权利、财产权利与公众的言论自由和评论自由的冲突,再一次引起法学界的关注。     

刑事诉讼案件报道侵权的法律问题探究

媒体就刑事诉讼的专门机关依职权形成的呈报材料与文书或就诉讼一方当事人控辩材料或供词予以报道,导致相对人名誉受损,媒体是否免于承担法律责任,法律并无明确规定.司法审判实践在两种情况下体现出向名誉权的保护倾斜:依据公安、检察机关依法办案形成的内部运行材料进行报道导致他人社会评价明显降低的,媒体不适用"公开文书"的法定抗辩理由;媒体依据被告人、被害人一方的供述或法律专家的认定意见所作的报道损害一方当事人名誉,不能证明其真实的,媒体负核实过错的责任.     

Prior reputation and the transition from image repair to image makeover: The case of Hosni Mubarak

Through an analysis of Hosni Mubarak's speeches made over the course of the Arab Spring, this study examined Mubarak's response to criticism about his role in the crisis and the resultant attempt to repair his image. The study thereby draws attention to the image repair strategies of an individual with a negative prior reputation in a crisis. Data indicate that Mubarak's negative prior reputation resulted in his attempting not just an image repair as image repair discourse theory would suggest but rather a more complex image makeover. The cultural significance of his rhetorical choices and the implications for theory are discussed.     

从交易契约到个人信誉——关于企业领导权威的理论探讨

领导者的权威程度如何 ,是影响企业状况的一个至关重要的因素。契约经济学指出 ,以命令服从的权威关系取代讨价还价的交易关系 ,是企业区别于市场的根本标志 ,但对权威是如何产生的 ,契约经济学没有做出明确的回答。经验表明 ,仅靠监督机制 ,不足以保证企业的市场活力 ,相反 ,在很大程度上 ,企业的活力与其凝聚力相关。只有与企业凝聚力联系起来思考 ,才能较好地理解企业领导权威的形成机制。应把经济学分析与社会学和行为科学分析结合起来 ,建立企业领导权威的跨学科理论解释模型。     

Managing national reputation and international relations in the global era: Public diplomacy revisited

The purpose of this paper is to review and re-examine the concept and practice of public diplomacy in light of the incredible pace of change in global politics and communication, and to discuss implications for future research. It first explains the significance of national reputation and its linkage to public diplomacy. It then surveys and assesses a broad range of literature on public diplomacy, characterized by three basic discourses: public diplomacy as policy-driven rather than relationship-based, the primacy of nation-state governments in the structure and process of public diplomacy, and an emphasis on mass media communication. The paper finally suggests and outlines further research efforts based on the existing literature and the evolving contexts.     

基于评分用户可信度的信任模型分析与构建

本文从理论上证明,现有在线信誉系统的信任模型存在忽视评分用户信任度的缺陷,难以激励用户从事持续的诚实交易.针对此问题,本文构建了基于评分用户可信度的信任模型.理论分析表明,该模型可有效弥补现有信任模型的不足.     

批评性报道中的细节问题与侵权纠纷

批评性报道的细节处理不当可能引发侵权诉讼.我国法律对"细节失实"是否构成侵权并无明确的规定.司法案例表明,细节不真实或分寸不符只要构成对当事人社会评价的明显降低,失实的细节构成侵权;出于完整报道事件情节的需要,对某些不宜披露的细节性信息进行公开可能构成对当事人隐私权的侵害;作为细节要素的意见表达言辞过于凸显贬斥的主观倾向,易于产生损害被批评者人格尊严的侵权后果.