Unmanaging public relations: Reclaiming complex practice in pursuit of global consent

Globalisation raises numerous problems for contemporary public relations theory. In a world where the geographic reach of organisations routinely spans cultures and nation states and where issues of culture, economics and politics are inseparably intertwined, the discipline of public relations has established a distance from the immediacy of the marketplace, failed to fully engage with discussions of culture. By taking a relentlessly managerialist approach, theorists have also failed to recognise the true complexity of public relations practice and this has marginalised aspects of practice that, though nebulous and intangible, are none the less real. This paper argues that attention needs to shift towards the complexities of practice, in order to recapture and theorise a distinctive occupational field with the aim of better understanding the relationship between universal humanising principles, on the one hand, and the purposive demands of capital, on the other; the attempt to theorise how public relations makes profitable sense in society. The paper was prompted by the author's reflections on auto-ethnographic research into the public relations field, part of an ongoing research project.     

《 转运汉巧遇洞庭红》的商业解读

凌濛初<转运汉巧遇洞庭红>通过对金老汉藏财失财和文若虚随人出海,两次巧遇发财机会陡然暴富故事的描写,反映了明代中叶以后商业发展的具体场景,反映了关于相互需求的贸易原理和资本增殖的思想.通过文若虚形象的塑造,反映了作者经商和为人相统一的思想.从故事可知,明中叶后商业发展已经有了一定的规模和规范,但也还有一些不利于商业贸易更大发展的因素,如储运和金融手段的滞后等.     

中学历史教师继续教育存在的问题及对策

中学教师继续教育工程已全面展开.在对中学历史教师继续教育的实践过程中,我们发现尚存在观念滞后、学员缺乏学习的动机、师资队伍不适应、经费紧张等问题.针对这些问题,应采取相应的对策更新观念、采取灵活的培训方法、加强师资队伍建设、完善评估体系、严格管理、增加投入等.     

Progress and cumulation in the human sciences after the fall

What do we mean by progress and cumulation in the social and human sciences? Recent thinking in the philosophy and history of science has led to an abandonment of some versions of logical positivism and of verificationism that had a strong deductive and theory testing orientation. What is to replace them is less clear. This paper argues that progress and cumulation can be seen as a process of evaluation and retention within an epistemic community. Scholarly disciplines differ in their social structure and in their epistemic and normative commitments. Since sociology is a fragmented discipline, progress and cumulation differ within its multiple subdisciplines, which to varying extents represent epistemic communities. Brief sketches of progress (advance) and cumulation in several subdisciplines are offered.     

唐代狩猎诗论

唐代狩猎诗数量虽不多,但作者涉及面广,无疑是辉煌灿烂的唐诗中一道独特亮丽的风景线。唐代狩猎诗创作的繁荣,与唐代朝野普遍尚猎的风尚及文人入幕、从军边塞活动密切相关。唐人狩猎诗内容丰富,形式多样,特点鲜明,于中还透露出崇猎尚武、积极进取的时代精神。     

过失犯罪发生中的注意欠缺问题心理剖析

过失犯罪的发生在于人在认知活动中对引起过失犯罪的危险的注意的欠缺。注意是一种伴随着认知过程中的具有“前置”性的心理状态。人认识任何事物,都要首先对该事物施加注意,没有对某事物的注意就不能对其认知。因此,各种心理因素影响认知首先就要影响注意。错觉、情绪和情感、不良意志品质和思维品质、遗忘等心理影响注意,改变注意的指向,对应当注意避免的危险没有注意,或者没有充分注意,或者不能注意时,就造成了注意的欠缺,从而构成过失犯罪。注意欠缺的类型可以划分为转移型的注意欠缺、分散型的注意欠缺、不能型注意欠缺、拒斥型的注意欠缺。     

佛山目标产业体系的抉择与逼近──兼论利用外资优化佛山产业结构

分析了区域裂变后的佛山产业体系发展的现状，并结合佛山未来的经济发展战略，勾勒出佛山目标产业体系，同时提出了以外资的利用作为优化佛山产业体系动力源的对策思路。     

Interfamily economic exchange: A function of culture or economics?

This study explores differences in inter-household exchange of goods and services in Anglo- and Mexican-American families controlling for income level and for ethnicity. The extent of such exchange, its perceived importance to the family's quality of life, satisfaction with the exchange, and the relation of persons in the exchange process are examined. Significant differences are found more often between higher income Anglo- and Mexican-Americans than between low-income families, both in the family providing goods and services for others and in the receipt of them. Higher income Mexican-American families are more likely than their Anglo- counterparts to exchange with relatives. Ethnic effects are more prevalent in higher income households than in low-income households. Economic effects are more predominant than ethnic effects.This study contributes to interregional Agricultural Experiment Station Research Project NC-128, Quality of Life as Influenced by Area of Residence. Cooperating states: Arizona, California, Colorado, Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, Nebraska, Nevada, Ohio, Texas.Flora L. Williams' current research interests include income adequacy, financial problems, and indicators of change in economic well-being. She is an Associate Professor, Consumer Sciences and Retailing, Purdue University, West Lafayette, IN 47907.     

Political theater and student organizations in the 1989 Chinese movement: A multivariate analysis of Tiananmen

Social movement research has often been divided between organizational and cultural analyses of collective action. Organizationally oriented theorists have viewed indigenous organizational structure as the critical variable in the emergence of collective action. Political culture and cultural frame theorists have focused instead on the cultural frames that resonate with audiences, mobilizing them to action. But social movements cannot be the result of one or the other of these factors. An analysis of the 1989 Chinese movement illuminates the multivariate aspects of this social movement. This movement was a two-tiered movement with an organized student leadership tier and a mass audience. Enmeshed in university organizations and student networks, the student leaders relied on an organizational structure that had been emerging since the mid-1980s. This organized leadership tier employed cultural symbols and acts to mobilize mass audiences that were beyond the scope of the students' organizational linkages. The political theater of the organized student leaders was complemented by institutional changes that had been occurring over the decade of reform in China and a political opportunity that allowed wide coverage of the students' activities.