基于经营杠杆和需求价格弹性的产品定价策略研究

在竞争的市场中，企业对应以何种价格将自己的产品推出，同时又不会加大其经营风险这一问题越发关注，本文通过将经营杠杆与需求价格弹性相结合，论述了比营杠杆及需求价格弹性对企业产品定价策略的指导作用。     

产业集群中跨国子公司战略地位与母子关系的演进

本文首先基于理论分析,指出优势产业集群中的跨国子公司完全有可能成为跨国公司竞争优势的来源。由此,文章分析了集群中跨国子公司存在的四类知识流以及影响四类知识流方向和流量大小的三种重要影响因素,并根据后两个因素区分了集群中子公司在跨国公司内部战略地位上的差异。基于战略与结构的孪生性,本文论述了集群中跨国公司母子关系的变迁,分析了集群中子公司的双重根植性。     

A regional solution to the strategy and structure of multinationals

The transnational solution developed by Bartlett and Ghoshal is shown to be suitable for only a few special cases of multinational enterprise (MNE) strategy and structure. As MNEs have most of their assets and sales within their home region, they are in need of regional, not transnational strategy and structure. Here we provide data on the regional dimension of assets and sales of the world’s largest 500 multinationals. We explore how the empirical reality of a regional concentration of assets and sales imposes a regional solution, rather than the transnational solution.     

‘A ondi queras’: Ranchero identity construction by U.S. born Mexicans on Facebook

This study describes how transnational second‐generation Mexican bilinguals use a stigmatized variety of Mexican Spanish to communicate on Facebook and construct an identity. The stereotyped features of this variety index a ranchero identity. Historically, ranchero is an ambivalent identity for Mexican society in general. On the one hand, ranchero culture is a positive reminiscence of Mexico's agrarian past, while on the other, rancheros, along with indigenous Mexicans, are at the bottom of the hierarchy in Mexican society. A discourse‐centered, ethnographic analysis of digitally mediated conversations demonstrates how language use allows participants to reminisce about their collective past, maintain Mexican identities tied to their ancestors, fit their identities to contemporary U.S. Mexican culture, and distance themselves from the stigma associated with the ranchero background.     

分布式室内移动机器人的定位与导航

针对当前移动机器人定位与导航成本较高的问题,提出了一种低成本、高性能的分布式导航方案。以性价比较 高的RPLIDAR激光传感器为核心,采用分布式软件的设计思想,设计了传感器的软件接口;采用DWA方法进行局部路 径规划。设计实现了移动机器人的定位与导航。实验结果表明该方案具有可行性与高效性。     

滇越边民跨国流动与社会稳定研究——基于国家、地方与边民的视角

血缘关系使滇越边民频交簌往在中越两国边境,影响着国家疆域的巩固和边疆民族社会秩序的稳定。国家安边守土的治国思路,使边民得到惠施的同时,也为边商创造了跨境从商的机会。边商的边境从商行为又为两地边民务工创设下良好环境,进而泛化滇越边民的跨国越境行为,滇越边境的正常社会秩序面临更大挑战。维稳滇越边境关键在于国家、地方和边民三者之间构织起一个有序的会通和并接环境。     

跨国公司的边界与规模：基于交易成本的分析

在回顾和分析企业边界与规模以及跨国公司相关理论的基础上，运用交易成本概念从静态与动态两方面对跨国公司的边界与规模进行了探讨。从静态方面分析了跨国公司的内部交易成本和外部交易成本，讨论了跨国公司边界与规模的确定；从动态方面分析了静态交易成本理论的局限性，结合企业能力理论探讨了跨国公司边界与规模的动态性。     

跨国公司R＆D的全球性扩张：动因·特征·影响及对策

跨国公司进行全球性扩张,最为突出的表现是跨国公司R&D全球化趋势日益显现。跨国公司R&D的全球性扩张,既促进了我国经济的发展,提供了我国急需的资金和技术,增强了国内企业的竞争意识和国际竞争力,但同时对我国国家经济安全构成严重的威胁和挑战。我们应采取有效措施,利用跨国公司R&D对我国经济的积极作用,限制跨国公司R&D对我国经济发展的负面影响,以保持中国经济的持续健康成长。     

Decentralized WIP-oriented manufacturing control (DEWIP)

DEWIP is a manufacturing control system for job shop environments aiming at achieving short and reliable lead times by establishing WIP control loops between the manufacturing work centres. The paper describes the mode of function, the setting of parameters and simulation results of the new manufacturing control system. The setting of parameters is done with the aid of the funnel model and the theory of logistic operating curves, both developed at the Institute of Production Systems at the University of Hanover. The simulation is conducted using industrial data and makes it possible to assess DEWIP with regard to lead times, WIP level, performance and schedule reliability. DEWIP is compared both with an uncontrolled process and with the manufacturing control systems Load oriented order release (LOOR), Conwip and Polca. The results suggest that DEWIP and the models employed for the setting of parameters are suitable for job shop production and therefore offer a valuable alternative to prevailing centralized manufacturing control systems.     

财税补贴优惠政策与农业上市公司经营绩效——实施方式分析与政策启示

为发展和保护农业,我国政府制定、实施了一系列农业支持和保护政策,财税补贴优惠政策是这些政策的主要组成部分之一.财税补贴优惠政策对我国农业上市公司经营绩效影响重大,主要表现在:财税补贴优惠政策对农业上市公司盈利影响较深及补贴覆盖面相对较广这两个方面.基于农业弱质性理论、比较利益理论、外部性理论分析,提出"国家农业财税补贴优惠政策有效"假设.以因子分析绩效数据为基础,通过多元回归分析,对上述假设进行检验.结果表明,目前的政策扶持方式并未对农业上市公司实际经营绩效改善产生显著促进作用;相反,在许多方面产生了明显的消极影响.对于财税补贴政策实施方式,研究认为财税补贴优惠政策应当从整体上坚持市场化导向.