论当前学校德育存在的问题及对策

当前我国学校德育存在诸多问题 :忽视学生的心理特点 ,把德育目标当作德育起点 ;忽视受教育者自身的实践活动 ;德育功能认识片面。本文认为 ,对确定性知识的执迷 ,对学生主体性的“藐视” ,重道德认识 ,轻道德需要与道德实践是问题产生的直接原因。文章就此提出了一些对策思考     

论风险投资与我国高科技中小企业的发展

本文旨在探讨高科技中小企业发展的基础条件 ,并说明高科技中小企业的发展与风险投资的关系。文章首先分析风险投资对发展高科技中小企业的作用 ,然后说明我国风险投资模式的选择及风险投资发展应注意的问题     

对科技期刊读者价值取向的思考

从读者的阅读需求定势和读者效应的误区入手 ,对科技期刊的价值取向问题进行了比较透彻和理智的分析 ,辨析了在办刊过程中的一些片面认识 ,对所谓的“热点”和“焦点”问题进行了思辨。作者认为 ,作为传播科技知识媒体之一的科技期刊 ,在选择自己的读者价值取向时 ,其着眼点应是坚持办刊宗旨 ,把握整体读者的阅读需求定势 ,走出读者效应的误区 ,从一而终 ,不断调整 ,把刊物与读者的符合度提到最高 ,从而促进科技期刊的发展。     

基于需求链管理的精益营销模式研究

针对企业需求管理中存在的问题,结合4M'S(供应链管理、需求链管理、客户关系管理、企业价值链管理)和6C'S营销等理论,提出了建立以需求链管理为基础的5J'S,即精良的产品、精确的价格、精选的渠道、精练的促销、精诚的服务的精益营销模式的思想和基本框架,分析了我国建立精益营销模式的重要性、必要性,阐述了精益营销模式的特点及建立该模式的途径。     

“自由的困境”与乌托邦的可能性——与赵汀阳商榷

“任何社会的更深入的一般结构”是与赵汀阳不承认的“一般的社会”相类似的说辞。赵汀阳所谓的“自由的困境”,是建立在抽象理解的需要的无限性与资源的有限性基础上的。人的需要固然是随着社会的发展而变化的,可是需要的层次也是在变化的,而人的基本的物质需要及其满足方式是人的其他需要的基础。虽然在抽象的意义上它具有无限性,但具体到人的生物性的物质需要和人的社会性的物质需要的角度,它又是一个有限度的需要。马克思的社会生产力的高度发展是一个可以预期的经济发展状态,因此,“物质极大丰富”——当作少数人极大化占有生产资料失去必要性的条件,具有质的规定性。所以说,共产主义是有实现的现实基础的。     

论ESP需求分析理论对旅游英语教学的指导意义

随着中国旅游业的快速发展,对涉外旅游人才的需求也不断扩大。一些旅游管理专业院系在大学英语课程结束后继续开设旅游英语课程,其目的是培养旅游管理学生在旅游环境中运用英语开展工作的交际能力。该文联系教学实际,通过分析ESP需求分析理论在旅游英语教学中的应用,阐述了该理论对旅游英语课程的设置、教材选编、教学过程与教学评估的指导意义。     

《消费者行为学》课程教学改革的探索

21世纪是一个富于变化和关注人性的世纪。伴随经济飞速发展,市场竞争的激烈,企业对消费者的了解和研究变得异常重要。《消费者行为学》就是一门研究消费者行为的工具性学科。这门学科的教学应从市场营销这一独特的视角入手,从需求、战略、策略、管理等方面进行改革,才能更好地提高教学效果。     

当前大学德育效力反思与重构

本文基于需要的视角，对大学德育的效力进行了批判性反思，指出大学生道德危机源于非理性的需要，而需要的错位则是大学德育的顽症，即德育目标忽略了人的主体需要，德育内容脱离了社会现实需要导致了大学德育繁荣与荒凉并存的局面，最后指出了提升大学德育效力的途径——回归理性需要，正视人的主体需要，针对社会现实需要，使个人需要和社会需要达成有机统一。     

Work-related boredom and depressed mood from a daily perspective: the moderating roles of work centrality and need satisfaction

This study aimed to advance insight into inter- and intrapersonal processes that may affect the associations between work-related boredom and employee well-being. We employed a daily perspective to examine (1) the relations between work-related boredom and depressed mood at the end of the workday and at the end of the evening after work; (2) whether these relations were stronger for employees with high work centrality (the importance of work to the individual); and (3) whether the indirect association between work-related boredom and depressed mood in the evening (via depressed mood at the end of the workday) was smaller on days during which employees’ basic psychological needs were satisfied after work. Data were collected by means of a 5-day diary study among 106 employees in various occupations in The Netherlands. The results showed that work-related boredom was positively related to both depressed mood at the end of the workday and depressed mood in the evening, but only for employees with high work centrality. Furthermore, daily need satisfaction after work mitigated the indirect relation between work-related boredom and depressed mood in the evening. Based on these findings it can be concluded that work centrality and need satisfaction should be taken into account in order to understand the association between work-related boredom and employee well-being.     

‘Don't Make Us Talk!’: Listening to and Learning from Children and Young People Living with Parental Alcohol Problems

Given the common issues of secrecy, shame and stigma, we know very little about the lives of children affected by parental alcohol problems from their own perspectives. Thirty children and young people (aged between 9 and 20) chose to communicate about this sensitive issue as part of a Scottish qualitative study. This study reveals how children and young people have extensive knowledge about parental alcohol problems and can demonstrate considerable agency in choosing how to share this knowledge in a research setting. Developing a greater understanding of children's nuanced ways of communicating has implications for research, policy and practice.