滨海新区建设与女性人力资源开发

女性人力资源开发和利用是滨海新区开发开放的重要保证,在滨海新区经济发展中占有重要的战略地位。从社会性别视角分析了滨海新区开发开放中的女性人力资源开发和利用的重要性,探讨了影响女性人力资源开发的传统社会性别因素,提出了在滨海新区建设中开发女性人力资源的主要途径和对策。     

Historic preservation: A comparative analyses

Historic preservation has, to date, received relatively little attention from sociologists, usually meriting only brief mention under topics of urban gentrification or community organization. But within the context of its history and its significance in modern society, preservation emerges as a multilevel response to industrialization and related processes of social change: what gets preserved and how it is symbolically interpreted depends upon the class structure of society and the related social mapping of time and place. The following comparative analysis of preservation in Great Britain and the United States demonstrates the importance of these factors.     

张家界旅游发展对大湘西地区旅游开发的启示

张家界旅游发展的经验与教训可以为大湘西地区的旅游开发提供很好的借鉴。大湘西地区旅游的开发要注重整合区域的相关旅游资源,控制同质化产品;突出民族性和地域特色,以保持少数民族地区旅游业魅力;着力打造富有民族文化内涵的个性突出的旅游精品。     

多媒体网络技术在“英国概况”教学中的应用

“英国概况”是高校英语专业课程《英语国家概况》的一部分。该课程因教材内容繁多、抽象且课时有限而影响了教学效果。应用多媒体网络技术,根据文字介绍,配以大量的图片和实景资料,制作课件,既突出了教学重点,提高了单位时间内的教学效率,又使教学内容变得形象、直观、具体,以可见的事实创设情景,从而激发学习兴趣、使学生加深对英国概况的理解,还为学生自主学习创造了条件。     

唐寅与弘治己未春闱案的文学史影响

弘治己未春闱案由风闻而起,以莫须有了结,又引起了日后的流言四起。在对该案的种种记载与议论中,唐寅成了关注的焦点,博得了广泛的同情,并使这一事件染上了传奇色彩。案件的文学史意义在于激发了唐寅的"中年转变",使他开辟了人生与艺术创作的新天地;同时又在明中叶诗文革新的关节点上,因唐寅而导致了吴中诗坛复古集团的解体。     

减租减息与淮北抗日根据地农民的社会流动

抗日战争时期,党在淮北抗日根据地实行了比较彻底的减租减息,它在经济上削弱了封建剥削,改善了农民的社会生活,促进了根据地土地和阶级关系的变化,引发了根据地农民的社会流动和阶级结构的变化,有利于根据地社会的稳定,为根据地的巩固与扩大奠定了坚实的基础.     

我国失地农民就业危机及对策

入世以来,面对世界农业市场的冲击,我国农业在迎来机遇的同时,也迎来了严峻的挑战,其中最重要的是,以种植业为主的农业人口,在失地之后正在出现和日益扩大农民就业危机。文章从失地农民就业危机态势入手,阐述了解决我国农民就业问题的重要性和紧迫性,以及解决失地农民就业危机的途径。     

Re-branding the NHL: Building the league through the “My NHL” integrated marketing campaign

This article is a case study examining promotional efforts undertaken by the National Hockey League (NHL) via integrated marketing initiatives launched during the 2005–2006 season. Following the 2004–2005 season player lockout², the NHL worked to promote itself to both fervent and casual fans. By briefly assessing past marketing efforts and the dwindling popularity of the league in recent years, the article provides a fuller picture of how professional hockey was marketed in North America when the NHL returned to play. The focus is on “My NHL” and the league's re-branding efforts as part of its new integrated communications plan. This research reveals that in its attempts to revive the sport the NHL has done a better job than with past efforts, however the current campaign must be aggressively maintained in order to successfully re-brand the league.     

The Exploration on New Model of the Community Construction of the City''s New District——retrospection and thinking of the community construction of Hefei Economic and Technological Development Area

合肥经济技术开发区的社区建设在全国开发区解决“三农”问题方面具有重要的示范作用。作者分析了合肥经济技术开发区社区建设的背景及原因,回顾了合肥经济技术开发区社区建设的进程及其取得的巨大成效,最后探讨了社区建设面临的一些问题和进一步健康发展所需要的制度创新。     

从“城市名片”到“城市品牌”--合肥城市品牌形象传播探析

进入21世纪之后,城市化飞速发展的社会现实,对于中国的每一个城市都提出了新的挑战和要求。城市品牌形象以其在城市发展中不可替代的作用成为了在城市发展中的热议论题。2011年合肥进行行政区划调整,2013年“大湖名城,创新高地”这一响亮的城市品牌正式提出,合肥正在巨变中迅速发展。从城市品牌概念入手,梳理合肥城市形象的发展历史,分析其历史意义和必然性,重点结合合肥对最新提出的品牌采取的多种措施,分析新的时代环境下,合肥城市品牌的传播过程和意义,并对未来做出展望。