An examination of the role of online social media in journalists’ source mix

Using telephone surveys of business/financial journalists in the United States (n = 200), this research investigates the agenda-building role of social media content in journalists’ work. Understanding that more non-public relations content from user-generated and social network sites, like YouTube and Twitter, are fast becoming resources for journalists to get story ideas, break scandals, and find sources, we began this scholarly work to determine the frequency of such uses of social media. Overall, findings indicate very little use of social media by these business journalists. Results and implications for public relations practitioners are discussed in detail.     

成人继续教育中的商务英语写作教学

从2004年初笔者进行的一次问卷调查入手,分析了当前成人继续教育中商务英语写作课堂教学过程中存在的问题。针对调查中反映的问题,提出了一套由案例分析法演化而来的教学模式——基于案例的教学方式(Case-based Method),并结合图表对在不同阶段商务英语写作课程的教学过程中如何应用此教学模式作了概述。     

论商业秘密的民法保护

民法保护是商业秘密法律保护的重要一环,对于保护商业秘密权利人的合法权益,维护正常的市场 竞争环境,具有十分重要的作用。在民法保护中,应当准确界定商业秘密的权利归属,合理划分侵权诉讼 的举证责任,依法判定侵权人应当承担的民事责任。     

“课归商办”：析论陶澍整饬两淮盐务的主张和实践

“课归场灶”与“课归商办”代表了清代处理盐法主体关系的两种相向立场。陶澍力主后者并努力践行,虽总体并不成功,但其意义主要在于对“课归商办”的确认,在于对清初以来盐法动荡的某种稳定。在这个意义上说,陶澍在两淮的盐法主张和实践具有“变法”和“改革”的内涵。     

基于业务流程重组的信息系统开发

业务流程重组是从企业整体运作的层次上对管理及流程进行变革 ,来分析和优化原有业务环节 ;信息系统在合理的业务流程基础上实现对企业资源的有效利用与管理 ,从而辅助企业成功实施战略 ,保持竞争优势。本文系统地分析了开发基于企业再造的信息系统的意义与思路 ,详细阐述了信息系统开发各阶段的特点 ,并提出了今后的努力方向     

表见合伙之价值评判——兼析新《合伙企业法》第76条

2007年6月1日开始实施的新《合伙企业法》是一部非常有效地法律,但其最大缺陷是仍然没有规定表见合伙制度。表见合伙与表见代理、与民事欺诈是有明显区别的,不能用表见代理与民事欺诈解决实践中的表见合伙纠纷。新《合伙企业法》第76条的规定让人困惑,像似表见合伙,实则不然。建立表见合伙制度更有利于保障交易公平和安全,彰显善意第三人的利益,充分救济善意第三人的权利。因此,我国应当建立表见合伙制度。     

高职商务英语校企合作教学模式的探索与实践

职业教育旨在培养“学历＋能力”型的人才,而这种人才培养模式的实现主要依靠校企合作,传统的教学模式因此受到了挑战.本文在实证研究的基础上,结合需求分析和任务型教学法理论,对高职商务英语专业“校企合作”这一模式进行探讨,分析其在商务英语教学体系中的地位和意义,为商务英语教学,尤其是高职商务英语教学提供启示和参考.     

Visualizing the factory through meta- manufacturing processes

Milestone or deadline driven production management is predominant in most manufacturing companies. Problems and other disturbing occurrences tend to see their first daylight during phases where plans are implemented into reality, for example, when production commences, prototypes enter manufacturing and deliveries are expected. Conventional control routines fail to depict the true progress and procedures of the company on an on-line basis, which means that instead of being proactive they serve as means to react to already existing problems. This paper studies the application of advanced visualization techniques to the already existing information embedded in a comany's information infrastructure, and how it can help management to anticipate probable near future pitfalls. By studying those daily operations of a company which share a document relationship with the true manufacturing process, that is, the meta-manufacturing processes, a completely new perspective on the company's value-adding activities is drawn. By mining the existing data reservoirs of a company traditionally difficult management processes, such as product development, vendor integration, production planning, can be analysed and the problems identified in a novel way to react in advance. The paper displays several empirical examples from bulk to one-of-a-kind production where the method has been successfully implemented.     

影视作品对青少年的影响分析及思考

随着现代科学技术手段的发展,影视作品以丰富的视听觉感官刺激、生动的剧情演变以及深刻的情感互动,对青少年形成强烈的吸引力并对其产生深刻的影响。文章在分析影视作品对青少年教育影响的基础上,提出了相应的对策。     

社会语言学视角下的商务英语语言研究

语言是社会文化的产物。作为普通英语的社会功能变体,商务英语在跨文化语境中表现出极强的社会文化交互关系。本文从社会语言学的角度切入,研究商务英语的语言特点,致力于探讨商务英语的语言使用与商务语境之间的观照关系。