Illegal Aliens,Criminals, and Hypersexual Spitfires: Latin@ Youth and Pedagogies of Citizenship in Media Texts

This article aims to broaden the ways we conceptualize citizenship and implement citizenship education in social studies. To do so, the authors explore media texts as a curricular and pedagogical site for teaching lessons about citizenship. Specifically, the authors investigate how media drafts the boundaries of citizenship for Latin@ youth, and influences how young people come to understand who is and who is not perceived as a citizen entitled to rights and freedoms. Media texts, like formal social studies curricula, are powerful and enduring educators that shape how students know the world and imagine their place in it. Therefore, this article addresses how social studies teachers can integrate media texts into the classroom to explore representations of Latin@s and the impact that media has on our citizenship identities and experiences.     

高职电子技术教学改革实践与体会

结合高职“电子技术”课程的教学 ,根据高职教学原则 ,运用EDA技术辅助手段 ,介绍了高职教学中提高学生职业技能的一些探索和具体措施     

Smoking during pregnancy,stigma and secrets: Visual methods exploration in the UK

BackgroundMoral judgements are commonly directed towards mothers through reference to health behaviour in pregnancy, and working-class mothers are particularly subject to this moral gaze.AimTo gain an in-depth understanding of the health issues affecting 10 low income pregnant women from deprived areas of south Wales, UK.MethodsParticipants completed visual activities (timelines, collaging or thought bubbles and dyad sandboxing) prior to each interview. Participants’ visual representations were used in place of a topic guide, to direct the interview. Guided by feminist principles, 28 interviews were completed with 10 women. Data were analysed thematically.FindingsSmoking was discussed at length during interviews, and this paper focuses on this issue alone. Five of the participants had smoked during pregnancy. Negative reactions were directed towards pregnant women who smoked in public, resulting in maternal smoking being undertaken in private. Participants also reported awkward relationships with midwives and other health professionals, including receipt of public health advice in a judgemental tone.DiscussionSmoking during pregnancy is a particularly demonised and stigmatised activity. This stigma is not always related to the level of risk to the foetus, and instead can be seen as a moral judgement about women. We urgently need to move from individualised neo-liberal discourses about the failure of individual smokers, to a more socio-ecological view which avoids victim blaming.ConclusionStigma from friends, family, strangers and health professionals may lead to hidden smoking. This is a barrier to women obtaining evidence based stop smoking support.     

Consumer trust in B2C e-Commerce and the importance of social presence: experiments in e-Products and e-Services

Reducing social uncertainty—understanding, predicting, and controlling the behavior of other people—is a central motivating force of human behavior. When rules and customs are not sufficient, people rely on trust and familiarity as primary mechanisms to reduce social uncertainty. The relative paucity of regulations and customs on the Internet makes consumer familiarity and trust especially important in the case of e-Commerce. Yet the lack of an interpersonal exchange and the one-time nature of the typical business transaction on the Internet make this kind of consumer trust unique, because trust relates to other people and is nourished through interactions with them.This study validates a four-dimensional scale of trust in the context of e-Products and revalidates it in the context of e-Services. The study then shows the influence of social presence on these dimensions of this trust, especially benevolence, and its ultimate contribution to online purchase intentions.     

Changes in Risk Perceptions Prospectively Predict Changes in Self‐Reported Speeding

Risk perception theories posit that changes in risk perception prompt subsequent changes in risk behavior. Prospective studies using observations made at three time‐points offer the capacity to test this hypothesis by observing sequential changes in both risk perceptions and behavior. A telephone survey was administered by random‐digit dialing to 255 adult Australian drivers at baseline (T1), 6 weeks (T2), and 14 weeks (T3). During weeks 2–5, a risk‐perception‐based anti‐speeding mass media campaign was conducted. The survey assessed risk perception, operationalized as the proportion of time that driving at 70 km/h (43 mph) was perceived to be dangerous, and self‐reported speeding behavior, defined as the frequency of respondents driving 5 km (3 mph) faster than the legal speed limit in built up areas. Higher T2 risk perception predicted lower T3 self‐reports of speeding after controlling T1 risk perception and T1 and T2 self‐reported speeding. This can be interpreted as changes in risk perceptions between T1 and T2 predicting changes in speeding between T2 and T3. Further analyses showed that increases in risk perception predicted lower subsequent self‐reported speeding changes, but decreases in risk perception were unrelated to those changes. Risk perception changes were unrelated to recall of exposure to the media campaign. These findings support a dynamic view of the relationship between risk perception and self‐reported behavior, and that risk perception theories can be applied to speeding.     

消费者搜寻信息努力与影响因素的实证研究——以广告媒体为中心

结果表明,在被假设的广告媒体搜寻信息努力与五个影响因素之间的关系中,四个因素即搜寻态度(+)、自我卷入(+)、产品知识(-)、时间压力(-)与广告媒体搜寻信息努力之间有关系。而消费者感知风险与广告媒体搜寻信息努力之间没有关系。     

人口网络信息传播的策略探析——以中国人口网为例

通过考察中国人口网的信息传播现状,认为其信息传播多为自上而下的宣传,少平等温和的互动,没有发挥网媒的优势,传播方式还处于传统媒体信息网络化阶段,缺乏有效的信息传播手段和技巧。为此,运用传播学理论探析增强人口计生信息传播效果的手段和途径,认为在人口计生宣传中有效设置议程,满足受众的信息需求,并注意新闻信息的涵化,有助于正确引导计生舆论,提升计生政策的宣传效果。     

数据挖掘在客户关系管理中的应用研究

客户关系管理和数据挖掘都是近几年发展起来的新兴学科,对现代企业的发展有着举足轻重的作用。介绍了客户关系管理的理念及用于客户关系管理的数据挖掘方法,分析了数据挖掘技术在客户关系管理中的应用,提出了应用中应注意的问题。     

Media Appropriateness: Effects of Experience on Communication Media Choice

Organizations are faced with a myriad of emerging advanced information technologies. Management may be anxious about the numerous choices while simultaneously yearning for instant realization of benefits promised by the adopted technologies. Management should also be aware that the eventual institutional use of these technologies is dependent upon the learning and training opportunities presented to individuals. Individual approval or established perceptions toward technology appropriateness are mostly idiosyncratic and contingent upon numerous factors such as task goals or prior technology experience. This paper examines the effect of learning experiences with nine communication media, based on perception changes of media appropriateness. Two hundred and ninety-five MBA students participated in a longitudinal quasi-experimental study. Results indicate that traditionally rich media such as face-to-face, group meetings, and telephone were consistently perceived to be more appropriate than emerging new media over time. However, an individual's specific experience with communication media affects perceptions of media appropriateness, and this is particularly evident in computer-based communications. In addition, changes in perception of media appropriateness were directly related to the participants' learning experience and were particularly salient with new media. Furthermore, increased use of some media was found to be associated with decreased use of other media. This study demonstrates that deliberate technology-use mediation can be an effective management mechanism to facilitate an individual's ability to gain experience in the use of new technologies. This paper also suggests that an individual's media experiences and temporal factors are two important but underemphasized factors in understanding and studying technology choice and use.     

电子病历在医院应用中的几个问题简析

计算机技术和网络技术的不断发展,使得电子病历在医院得到了广泛的应用。但是在应用中还存在诸如法律证据、数据标准、安全与隐私保护、海量存储和人员素质等问题。因此,健全法律法规、统一数据标准、选择合适的存储技术、开发安全及隐私保护技术、加快人才培养成为了当前推广电子病历所应采取的主要措施。电子病历作为医院数字化系统发展的方向无疑将稳定得到推进。