数字营销传播背景下的新型社会形态研究

随着数字营销传播的发展,社会形态发生了巨大的改变.数字营销传播的载体改变了传统的生活方式,让消费和传播变得更加精准,各种各样私人化的定制服务满足了人们个性化的需求.这种新型的营销传播方式让消费者在市场中占据了主导位置.数字技术在改变生活方式的同时,也改变着人们的认知系统和价值观念.经过数字营销传播的洗礼,社会结构重新部落化,沟通变得更加平等.行业之间开始融合,不同领域的行业边界变得模糊不清.以往的营销传播理念已无法满足当今大变革时代的需求,新型社会形态需要全新的营销传播理论与之相对应.     

电子证据概念与审查认定规则的构建研究

电子证据在中国被确立为一种独立证据类型,具有在范畴以及审查认定标准与规则等方面加以特殊研究的必要性。电子证据就其范畴而言,应定义为“以电子形式存储或传输的、用于证明案件事实的数据或信息”,包含“数据、电子、证据”三个要素;就其独立性及其范围而言,区别于书证和物证,但是与证明案件事实的视听资料证据存在交叉,现有立法将交叉部分纳入到电子证据的规制框架之下,这意味着其取证、保存、出示、审查及认定都将适用电子证据的相关规定。电子证据在物理形式与采集技术上的独特性,导致对传统证据相关规则的极大挑战,在真实性审查和认定规则特殊构建方面要求尤为突出。目前国际上对于电子证据真实性审查的规则呈现出两种发展态势：形式审查的门槛在不断降低;这种降低依赖于证据调查活动规范程度的不断提升,即实质审查层面真实性的提升。中国可以借鉴国际经验,确立和完善关于电子证据实质审查和形式审查两个方面的规则。     

数字化技术在重庆走马镇民间故事中的应用探讨

随着信息技术日新月异的发展,传统的非物质文化遗产保护方式已经不能完全满足需求。为了推动重庆走马镇民间故事的发展,我们将数字化技术引入走马镇民间故事研究中,利用数字化技术为走马镇民间故事注入新的生机和活力。     

灌装包装生产线效率评估系统的设计

针对国内一部分食品企业灌装包装生产线难以量化生产线效率的现状,提出了一套切实有效的生产线效率评估系统。通过评估设备速度V-曲线,以现代信息化技术为基础,提取出关键设备的停机记录,其中包含了停机的起始时间、终止时间、时长、分类、机台和原因等几大关键项内容,然后对内外部因素造成的各类时间损失进行准确量化评估,从而构建以总资产利用率、线毛产出率、设备综合利用率和线效率4项指标为衡量标准的一套生产线效率评估系统。本系统实现了灌装包装生产线数字化过程,整体透视出企业的综合管理能力、部门之间的协调配合能力、设备运行能力和故障处理能力。基于此数字化效率评估系统,可以分析停机成因,识别出影响生产线效率的核心要素,通过针对性的优化手段,达到提高效率的目的,实现降低成本和提高利润的业务目标。     

数字媒介视域下的文化记忆研究

文化记忆媒介经历多次嬗变,从口述媒介、书写媒介、印刷媒介到当下的数字媒介.媒介嬗变为文化记忆当下化提供了基本的结构框架,尤其是数字媒介,对文化记忆的储存、传播和表现产生了诸多新影响.首先,它极大地提升了文化记忆的储存能力,也产生了"数字黑暗时代"问题;其次,它有利于传播个体关于文化记忆的观点和评价,放大了各群体间关于文...     

数智时代大学生主流意识形态教育的机遇、挑战与进路

数智技术的蓬勃发展为大学生主流意识形态教育的时空场域、交互方式、内容供给、治理变革等维度持续发展提供了重要机遇。与此同时,数智技术所带来的个性化算法推荐、娱乐化叙事方式、圈群化生存处境、数字化虚拟身份使大学生主流意识形态教育引领力被淡化、主导力被离散、传播力被削弱、约束力被消解。因此,本文就如何最大化发挥数智技术的优势,从价值引领、传播优化、素养提升、法律规范等角度提出大学生主流意识形态教育的创新发展路径。     

数字城市规划内涵及其共享平台构建

当前诸多学者对数字城市规划的研究成果,及信息时代城市规划的发展态势,认为数字城市规划是传统城市规划理论与方法和现代信息技术发展相结合的必然产物,它既是数字城市中的一个重要的组成部分,又是一种全新的规划理念和方法,其具体内涵表现在信息化、数字化、系统化三个方面。数字城市规划是信息时代城市规划发展的潮流和方向,它的建设是一项复杂的系统工程,针对其当前建设中所出现的一系列问题,认为共享平台的建设至关重要,是整个数字城市规划领域的基础。提出了从数据集成、模型集成、系统实现三个方面建设共享平台的理念,以期有效地提高数字城市规划的工作效率。     

The sociolinguistics of late modern publics

This issue examines struggles over public discursive power in late modern society, understanding that late modern publics are characterized by a destabilization of formerly unmarked public authorities, in other words, an unsettling of standardized “voices from nowhere” (Gal & Woolard, 2001). The contributions to the issue illustrate traditional social and academic elites’ discursive reactions to such developments. In the introduction, we outline different theoretical frameworks of modern and late‐modern publics, identify factors that contribute to a destabilization of modern certainties of social public order, and argue that a weakening of traditional public norms not only implies emancipation but also, as the contributions to the issue demonstrate, may bring along new forms of public dominance. For the positioning of contemporary sociolinguistic theory and practice, we conclude that it is the crucial task of the current public moment to critically self‐engage with our own relations with, and ideologies of, the public. Dieses Themenheft befragt Strukturen öffentlicher Diskursmacht in spätmoderner Gesellschaft und zeigt auf, dass spätmoderne Öffentlichkeit durch eine Destabilisierung von vormals unmarkierten Autoritäten ist, in anderen Worten, von standardisierten “voices from nowhere” (Gal & Woolard, 2001). Die Beiträge illustrieren Reaktionen traditioneller sozialer und akademischer Eliten hierauf. In dieser Einleitung skizzieren wir verschiedene theoretische Zugänge zu moderner und spätmoderner Öffentlichkeit, identifizieren Faktoren, die zu einer Destabilisierung von sozialen Gewissheiten der Moderne beitragen und legen dar, dass eine Schwächung traditioneller öffentlichen Normen nicht nur soziale Emanzipation impliziert sondern, wie die Beiträge zu diesem Heft zeigen, auch neue Formen öffentlicher Dominanz hervorbringt. In Bezug auf zeitgenössische soziolinguistische Theorie und Praxis schlussfolgern wir daraus, dass es im aktuellen öffentlichen Kontext eine zentrale Aufgabe der Soziolinguistik ist, sich kritisch mit den eigenen Beziehungen zu und Ideologien von Öffentlichkeit befassen. Das Themenheft soll zu dieser Auseinandersetzung beitragen.     

Purpose and life satisfaction during adolescence: the role of meaning in life,social support,and problematic digital use

This study examined the characteristics of youth with different types of purpose in life, as well as the associations between adolescents’ life satisfaction, purpose in life, meaning in life, social support, and problematic digital use. The sample included 193 participants aged 14–18 who completed self-report questionnaires on life satisfaction, purpose in life, meaning in life, social support, and problematic digital use. The following purpose in life clusters were found: (1) other-oriented goals (n?=?33); (2) self-oriented goals (n?=?42); and (3) both other- and self-oriented goals (n?=?107). Adolescents with both self- and other-oriented goals had significantly higher life satisfaction, meaning in life, and social support compared to the other groups. Meaning in life and greater support from parents and teachers were significantly associated with greater life satisfaction. In addition, having other-oriented goals was associated with lower life satisfaction. Finally, support from parents (p?=?0.05) mediated the association between problematic digital use and life satisfaction. Findings are discussed in light of previous research and the theoretical and practical implications are examined.     

Risking safety and rights: online sex work,crimes and ‘blended safety repertoires’

It has been well established that those working in the sex industry are at various risks of violence and crime depending on where they sell sex and the environments in which they work. What sociological research has failed to address is how crime and safety have been affected by the dynamic changing nature of sex work given the dominance of the internet and digital technologies, including the development of new markets such as webcamming. This paper reports the most comprehensive findings on the internet‐based sex market in the UK demonstrating types of crimes experienced by internet‐based sex workers and the strategies of risk management that sex workers adopt, building on our article in the British Journal of Sociology in 2007. We present the concept of ‘blended safety repertoires’ to explain how sex workers, particularly independent escorts, are using a range of traditional techniques alongside digitally enabled strategies to keep themselves safe. We contribute a deeper understanding of why sex workers who work indoors rarely report crimes to the police, reflecting the dilemmas experienced. Our findings highlight how legal and policy changes which seek to ban online adult services advertising and sex work related content within online spaces would have direct impact on the safety strategies online sex workers employ and would further undermine their safety. These findings occur in a context where aspects of sex work are quasi‐criminalized through the brothel keeping legislation. We conclude that the legal and policy failure to recognize sex work as a form of employment, contributes to the stigmatization of sex work and prevents individuals working together. Current UK policy disallows a framework for employment laws and health and safety standards to regulate sex work, leaving sex workers in the shadow economy, their safety at risk in a quasi‐legal system. In light of the strong evidence that the internet makes sex work safer, we argue that decriminalisation as a rights based model of regulation is most appropriate.