中英征婚启事的文化价值论研究

中英征婚启事本身反映了一个社会的婚恋观,其中折射出中西方文化价值观念的差异。中文征婚启事中渗透了我国传统文化中群体本位、中庸节制的价值观;而英文征婚启事则表现出西方文化中个体本位、张扬个性和开放主动的价值观。这种差异的根源则在于自然环境、政治制度和传统文化等方面的影响。     

沿街广告与建筑的一体化设计初探

引入“一体化”设计概念,将沿街广告纳入到建筑设计中去,使城市沿街广告设计混乱现象得到改善。其中,概要介绍沿街广告与建筑一体化设计内容,分析一体化设计的必要性,并提出了沿街广告与建筑一体化设计的原则。     

基础日语课程教学理论与实践再探索

基础日语课程作为日语本科专业必修课中的主干课程,担当着全面训练学生语言基本技能及综合素质的任务。因此,课程的教学方法直接影响着教学任务能否完成,教学目标能否实现。本文从教学内容、教学方式、教学技巧等方面探讨了该课程的创新教学方法。     

新文学广告的价值

新文学广告见证了新文学发展的历史,具有多方面的价值。它不仅促进了新文学作家和作品的传播,而且提供了许多有研究价值的原始文献和版本信息,更是现代书刊广告的经典范本。     

‘It’s Quite Stylish’: Representations of American English and American Culture in English-Training Milieus in Delhi,India

English-training institutes seem to be ubiquitous in India, and they often index the United States through reference to ‘American accent’ training, American teachers, or simply American flags on their storefront signs. Against the broader backdrop of globalization, and through an examination of institute signs and advertisements and interviews with institute students and teachers, I show how ‘America’ is represented, produced, and consumed as a symbolic and cultural category within the cultural domain of English-training institutes.     

美国广告中的文化价值观探析

本文通过对有代表性的美国广告实例的讨论,探讨广告所具的深刻文化内涵对美国价值观以及对社会文化发展的反映。     

现代广告中男性形象的变迁

广告中男性形象的模式化倾向已引起广泛关注。传统广告中男性形象在一定程度上误导男性的社会角色定位;西方社会心理学的研究成果表明广告具有性别教育功能;时代和社会要求广告中的男性形象应突破某些传统成见,体现出男性社会角色的丰富内涵。     

Physical activity patterns in healthy middle-aged women

ABSTRACT

Exercise in healthy female adults around the menopausal transition has been routinely examined in leisure activities alone, potentially discounting the physical activity (PA) that is accumulated in household and outdoor domains. The purpose of this study was to quantify PA in healthy middle-aged women and to examine the extent to which the Center for Disease Control (CDC) PA guidelines were met through leisure, household, and outdoor activities. Methods: 440 healthy women, 51–64 years old, BMI ≥18.5 or < 40 kg/m², participated in the study using the Lifetime Physical Activity Questionnaire (LPAQ) to quantify PA. Results: 25.91% met the CDC PA guidelines if leisure time alone was examined. When multiple domains were included, 73.41% of the women met the PA guidelines. This percentage is much higher than the reported 20.6% of U.S. adults who met the guidelines in 2011. PA in women may be underrepresented in data limited to leisure time PA.     

Adventure therapy and its impact on the functioning of youth in a community setting

The purpose of this article is to explore the impact of one type of activity-based group work, adventure therapy (AT) group practice, on youth in a community-based mental health setting. Using data collected from Adventure Works, a nonprofit outdoor behavioral healthcare and adventure therapy counseling center, this article explores treatment outcomes to identify the effectiveness of adventure therapy group interventions. AT has been identified as an effective intervention within wilderness and residential settings, but little research exists focusing on adventure therapy in a community setting. Data collected shows positive outcomes for youth participating in adventure-based group therapy. Research and practice implications are discussed.     

Risk for a Price: Sexual Activity Solicitations in Online Male Sex Worker Profiles

ABSTRACT

The use of social- and sexual networking-based Web sites designed to provide easy and more anonymous access to sexual partners is rising. The popularity of the use of Web sites by male sex workers to promote their services and find clients is also rising. To date, very little inquiry has been devoted to studying the sexual behaviors solicited within online advertisement profiles of male sex workers and men who have sex with men. This study utilized a widely used popular Internet site designed to advertise to clients and gathered demographic, advertised sexual and nonsexual behaviors, pricing, and safety risk category data from profiles within the state of Florida (n = 163). Pearson chi-square analyses indicated that location and several sexual behaviors were significantly related to how often the men reported the degree to which they had safer sex with clients. These findings suggest some male sex workers do not consistently maintain safer-sex behaviors and that some of these men are engaging in sexual activity while under the influence of drugs. Future recommendations support the need for effective public health outreach that emphasizes the importance of safer sexual decision making.