新媒体背景下公众参与生态文明建设的路径

党的十八、十九大均指出,生态文明建设功在当代、利在千秋。十九大进一步明确提出要构建“政府主导、社会协同、公众参与、法治保障”的生态文明建设新局面。《环境保护公众参与办法》的出台为公众参与环境保护提供了强有力的制度保障,但公众的参与程度与许多因素有关。在积极发动和鼓励公众参与生态文明建设的过程中,政府可发挥新媒体协商平台的作用,提高新媒体的回应能力,为公众参与生态文明建设提供保障;公众应借助新媒体互动平台的功能,进一步提升生态意识,践行生态行为,自觉维护生态环境;环保组织要发挥新媒体的聚焦作用,推动环保组织的成长壮大。     

加强大学生媒介素养教育的基本逻辑与现实路径

网络化已成为大学生的一种生存方式,但网络媒介的双重属性决定了它对社会生活的负面效应不可避免,引导大学生适应媒介化社会生活势在必行。新时期加强大学生媒介素养教育的逻辑起点在于：网络行为异化造成大学生社会角色迷失及其人格支离破碎;网络行为约束机制缺失冲击着大学生网络道德构建;网络媒介负外部性侵蚀着大学生身心健康。加强大学生媒介素养教育、构建立体化媒介素养教育模式,应着力于培育大学生的媒介伦理素养与主体意识,增强责任意识,理性使用网络媒介;大力强化教育管理者的网络媒介素养,提升实践育人能力,发挥协同效应;全力优化网络生态,降低网络环境对媒介素养教育的影响的风险。     

That's My Art: A Case Study on Children's Views of Cultural Policy

How do children experience a participatory TV cultural policy project and, related to that, which views do they share on cultural policy matters? These questions guided a case study on a TV show aired on the Flemish children's public service channel, which staged children as cultural experts. Although the programme was presented as a participatory project, we found that the children's views were minimally involved in the production process. The children also expressed concerns about how (their) art and cultural practices were represented. Yet, from a cultural policy perspective, the children accepted adults’ authority in art and cultural matters.     

The strengths of close ties: Taiwanese online entrepreneurship,gender and intersectionality

This article examines entrepreneurs who have started innovative Internet and mobile technology companies in Taiwan because they are at the forefront of industrial changes in the country. Similar to findings in Europe and the USA, education and careers in technology in Taiwan remain dominated by men. However, I argue that the gender inequality of the sector is partly the result of the fact that small new enterprises rely on family support and close social networks. Few women are able to join the sector with male friends and colleagues due to the close social ties of the founding teams (homophily). Among my female interviewees, half have started their nascent companies with their husbands and male partners (husband and wife teams). However, gender, family backgrounds and childcare responsibilities affect both men and women, and the interviewees in my study were open in discussing these personal factors in relation to being entrepreneurs. This article argues that starting an Internet company is a family decision, discussed within the household. Intersectionality, not only gender, explains the founders’ decision to start a company, and their choice of co-founders.     

Crossing borders with social media: Online social networks and FDI

Social media is embedded in today's internationalization strategy. Companies extend their reach into foreign countries by posting and tweeting. Firms also enhance their mobile capabilities in foreign markets (e.g., knowledge and reputation) through user-generated content in online social networks. Levering on the capabilities-based theory of the multinational enterprise, this paper builds upon a resource-based, industry/network-based, and institution-based view framework. The study provides a comprehensive conceptual and empirical model to explain the effect of social networks on foreign direct investment. Empirical analysis in a global panel dataset of >4500 multinational enterprises suggests that online social networks' activity stimulates foreign capital expenditure and new affiliates. In addition, the article explores the relevance of customer capabilities along with sectoral and institutional moderating effects.     

Mobility and sociality in proximity-sensitive digital urban ecologies: ‘Timid encounters’ and ‘seam-sensitive walks’

This paper is a case study of the use of a proximity-sensitive game played on mobile gaming terminals, in Japan and in France, Dragon Quest 9, and of distinctive forms of mobility and urban encounters which emerge around it. We show how players, when assembled together, walk the ‘connected walk,’ that is they adopt a particular gait, slower than the usual walking pace, with repeated pauses which appears as a tentative and exploratory kind of mobility oriented towards the random occurrence of proximity-based screen-mediated events, and therefore both adjusted to and constitutive of the proximity-sensitive hybrid ecology as a serendipitous place, to be experienced as such. With respect to urban encounters, we have identified a characteristic tension, relevant to locative media in general, in which concerns with potential identification and recognition ‘in the game’ contrasts with the interaction order of urban traffic encounters, characterized by ‘civil inattention.’ This gives rise to the phenomenon of ‘timid encounters,’ in which players strive to experience game encounters with other players a few meters away, while trying to elude visual or verbal recognition.     

文化遗产数字化与互动性推广模式——基于新媒介载体的文化产业开发

文化遗产的数字化不仅可以有效保护与传承文化,还可以与新媒介结合进行互动式推广。利用数字技术、网络技术、移动通信技术等新媒介推广文化的模式有:富媒体虚拟场景展示、IGA软性推广、虚拟真实互动等。通过这些方式可实现新媒介与文化遗产推广推介的结合、虚拟场景与真实景观的结合、线上互动与线下互动的结合。通过互动性推广,辐射大众、涵盖小众,并影响多目标人群的参与与关注。     

Sport and disability: Pistorius does not fit with the categories

Oscar Pistorius presents a major issue to sports organisations, as exposed in the media. First and foremost, media wrongly perceive him as the first disabled athlete to participate in the Olympic Games. Second, they openly question the legitimacy of his participation mainly based on the inequity introduced by his prosthetic legs. Content analysis, in English and French, of written press, International Association of Athletics Federations (IAAF) and Court of Arbitration for Sport (CAS) texts, from 2004 to 2012, confirms that Pistorius presents a new puzzle to sports organizations. This is partly because they are not able to determine whether his performances are a result of his body strength or if they are biased by his artificial limbs. Furthermore, when he is competing against able-bodied athletes, sports organizsations put him in a ‘monstrous’ position. Similarly, while categorising him as an ‘athlete’ they do not grant him the characteristic feature of this category: certified comparability of performances to ultimately establish ranks.     

A bibliographic study of public relations in Spanish media and communication journals, 2000–2012

This study analyses the trends and visibility of research on public relations in the most relevant Spanish media and communication journals between the years 2000 and 2012. Bibliometrics and content analysis are used to show the reduced presence of articles on public relations in these publications. A trend towards gender parity in authorship is confirmed in the sample, as well as a plurality of universities and a variety of research themes. The study also proves preference for generic questions rather than for specialised topics. Another finding is that almost one fourth of the specific articles on this discipline do not contain the term “public relations”. This can hint towards the need to have a specific high-impact publication on public relations to bring together and provide visibility to the contributions of researchers in this field.     

Embodied versus Disembodied Information: How Online Artifacts Influence Offline Interpersonal Interactions

This article examines how the sheer volume of personal information recorded and searchable online (online artifacts) has transformed the situated activity system central to Goffman's dramaturgical theories. In‐depth interviews reveal that individuals believe disembodied information based on online artifacts is a more accurate representation of others than embodied information from spatially and temporally bounded face‐to‐face (FTF) processes because they represent how others have behaved over time and are attested by their online contacts. However, the n‐adic structure of online interaction leads to mismatched expectations about whether disembodied information is taken into account during FTF encounters, and consequently can result in embarrassment.