兰州城关区回族居住格局研究

本文运用都市人类学的研究方法,对兰州市城关区回族的居住格局进行了研究。研究表明,随着民族迁移、社会发展、城市化进程的加快,聚居区转变为杂居区,以及城区边缘地带出现的新聚居区,这种变化还在进行之中。这种居住格局的变化虽然促进了民族团结、社会安定与发展,但是也出现了一些新问题。为此,本文对未来回族的居住格局进行了初步设想。     

A Dynamic Model of Demand for Houses and Neighborhoods

This paper develops a dynamic model of neighborhood choice along with a computationally light multi‐step estimator. The proposed empirical framework captures observed and unobserved preference heterogeneity across households and locations in a flexible way. We estimate the model using a newly assembled data set that matches demographic information from mortgage applications to the universe of housing transactions in the San Francisco Bay Area from 1994 to 2004. The results provide the first estimates of the marginal willingness to pay for several non‐marketed amenities—neighborhood air pollution, violent crime, and racial composition—in a dynamic framework. Comparing these estimates with those from a static version of the model highlights several important biases that arise when dynamic considerations are ignored.     

限量促销诱发的前瞻性情绪及其作用机制

摘要:为探讨限量促销诱发的前瞻性情绪及其对购买意愿的作用机制,根据促销决策及目标导向型决策理论,在将前瞻性情绪分为“希望、焦虑、预期欣喜和预期后悔”的基础上,结合限量方式、产品类型及限制数量3个因素,借助5个心理学实验进行检验.研究发现:1)生产型限量与销售型限量方式对前瞻性情绪及购买意愿的影响有显著差异,且生产型限量的影响更大;2)限量方式对前瞻性情绪及购买意愿的影响会受到产品类型的调节.炫耀品更适合使用生产型限量促销,非炫耀品更适合使用销售型限量促销;3)在炫耀品情境下,限量方式对前瞻性情绪及购买意愿的影响会受到限制数量的调节;4)在炫耀品情境下,一元线性回归结果显示,希望、焦虑、预期欣喜、预期后悔对购买意愿的影响都显著,但多元线性回归显示,希望的影响最大,预期后悔与预期欣喜紧随其后,而焦虑则不显著.以上研究结论不仅对企业提升限量促销效果有益,而且有助于深入理解前瞻性情绪的作用.     

企业在线社群内容组合策略的影响研究

现代企业通过建立在线社群实现与消费者的互动,希望在向消费者提供服务的同时进行更好的营销,然而如何提供在线社群中的营销与服务内容却是一大难题.本文在营销—服务二元理论的基础上,提出了在线社群内容二元性的平衡维度与结合维度概念,并研究平衡维度与结合维度如何影响销售业绩与消费者的满意度.结合机器学习方法,本文发现,平衡维度对消费者满意度和销售绩效有提高作用,但是,结合维度对消费者满意度及企业绩效的影响呈倒U型;另外,企业员工的技能水平对内容二元性策略的效果有着显著的调节作用.研究结论对企业理解在线社群中的营销内容与服务内容之间的二元关系,以及内容提供策略的价值机制有重要的指导意义.     

试析美国国会制约美国政府对外军售的机制

基于民意机构的特殊身份,美国国会是美国对外军售的真正控制者。美国法律规定了国会制约行政部门对外军售的机制。美国国会制约行政部门对外军售机制包括"要求申报"、"联合反对"、"牵制总统"和"其他立法手段"四个环节。作为军售的真正控制者,美国国会实际上并不是对外军售的反对者,相反却常常是美国对外军售的推动者。     

托马斯·J·沃森危机管理策略综观

IBM创始人托马斯·J·沃森是经验主义管理学派的代表人物之一。他紧跟技术革命的步伐,以其远见、意志和决心,有效地把握了销售和市场,创造并满足顾客的需求;他勇于承担社会责任,致力于世界和平;他注重培训,能摆正劳资双方的关系,并积极探索危机管理策略,对企业文化作出了突出的贡献。同时,他又成功地解决了接班人问题,被誉为"世界上最伟大的推销员"。     

The Mediating Effect of Resilience Between Social Support for Exercise and Resident Satisfaction in Assisted Living

This study examined whether residents' level of resilience mediated the relationship between social support for exercise from staff and resident satisfaction in assisted living. This was a secondary data analysis using baseline data from a function-focused care intervention study including 171 residents from four assisted living facilities. Using structural equation modeling, we found that mood and social support for exercise from staff were the only variables associated with resilience. Mood, gender, cognition, and social support for exercise from staff directly influenced resident satisfaction and explained 31% of the variance in the model. Implications for future research and practice are discussed.     

Coaching as a Packaged Intervention for Telemarketing Personnel

Prior literature indicates that although the sales function of an organization is a critical element for its success, there is a lack of research on specific actions managers can take to influence sales subordinates. The purpose of the present study was to assess the effects of a coaching package combined with incentives on sales performance for telemarketing personnel in an organizational setting. Following the implementation of the coaching package, there was a substantial increase in critical behaviors performed, pending sales set, and final sales completed by all telemarketers.     

Loss and grief: The experience of transition to residential aged care

There is growing recognition of the experience of non-death-related loss and grief. One unexplored area of non-death-related loss and grief is associated with older people’s transition from home to residential aged care (RAC). This paper reports findings from a qualitative study that explored the experiences of people living in RAC, carer-relatives of people living in RAC and RAC staff. Using theories of loss and grief, the paper identifies features of the transition to RAC that are associated with unresolved loss and maladaptation to changed circumstances, and the types of support that would mitigate these. Using a series of focus groups with both residents and carer-relatives, as well as staff, the study found that residents and their families need more support to negotiate the multiple, often necessarily hasty decisions and bureaucratic requirements associated with transitioning to RAC, while simultaneously experiencing loss and grief. The types of support that families would welcome from service providers include facilitating shared decision making, valuing family and community carer expertise and providing practical information and assistance to fulfil administrative obligations.     

The Residential Mobility of Seniors Among Different Residential Forms: Analysis of Metropolitan and Rural Issues for Six Contrasted Regions in Québec,Canada

The purpose of this research is to describe and analyze the residential mobility of senior citizens, between 2006 and 2011, among different residential forms in rural and metropolitan areas in the province of Quebec (Canada). A systematic analysis of residential form variability in territories that include both metropolitan and rural areas is performed. First, a typology of residential forms is proposed using a principal component analysis and a hierarchical cluster analysis on environment-related and housing variables. Second, the residential mobility of seniors among these different residential forms is analyzed. The results reveal a certain amount of residential stability among seniors, except where specific conditions are met, such as the death of a spouse or the onset of health problems limiting day-to-day activities. For those who moved, high-rise habitat areas and mixed areas with older rental apartments held the greatest attraction. However, suburban areas attracted the largest number of seniors because these areas account for a sizeable portion of the real estate market.