大学视觉形象设计研究

文章借先进的ＣＩ设计,对ＵＩ设计进行探讨,由于大学形象设计ＵＩ是一项复杂而庞大的系统工程,内容较多,该文仅就ＶＩ即大学视觉形象子系统设计进行研究。主要从大学校名、学校徽志、对外宣传、校园及建筑等十个方面的设计进行了具体的探讨。     

尺幅窗无心画--浅谈苏州古典园林墙窗的艺术魅力

苏州园林是中国古典园林的精品,其造园手法丰富,园林意境深邃,堪称中华文化瑰宝。其中园林墙窗艺术尤为点睛一笔,发挥着不可或缺的艺术作用。文章从苏州古典园林墙窗的艺术形式及其作用等方面进行阐述,窗为园之眼,景为境中情。     

论高校UIS设计中的VI设计

随着我国高等教育事业的蓬勃发展,一些高校开始尝试将CIS(CorporateIdentitySystem)企业形象识别系统引入,进而发展为UIS(UniversityIdentitySystem)大学形象识别系统。本文通过实例论述了UIS设计的一般程序及方法,重点论述高校标志的设计及创意手法。     

真实与建构:人类学纪录片的困惑

对于影视人类学家来说，在影像记录方面，摄制人员在题材和田野点的选择上，甚至在影片的后期制作上，应该接受人类学家的指导和帮助，在追求影片的美学价值时，一定不要放弃对真实的探究，才能做到以镜头存录当下国家的档案。同时，文化不仅只是记录，还需要传播，既客观真实又好看可观的人类学影视片，无疑是传播的好媒介。一部好的人类学影视片一定是科学与艺术完美的结合，是人类学家与影视学家协作的结晶。好的人类学影视片不仅有史料和文献价值，它还应该具有传播价值。在艺术价值得到充分尊重的基础上，让影片真实更接近真相的本质，这是人类学纪录片的追求。     

Seeing (in)security,gender and silencing: posters in and about the British women’s suffrage movement

Feminist Security Studies focuses on expanding the referent object to individuals and non-state collectives, looking beyond the military sector to include questions of identity, and uncovering (in)security in unexpected places. An important part of this debate concerns silence, particularly how certain individuals are silenced and how this might be challenged through images. This article looks at the ways images can be used to make gender-specific security problems visible. It holds that text, images and practices interact to construct (in)security and outlines a tripartite text-image-practice model for analyzing these interactions. Through a case study of the British women’s suffrage movement it illustrates the potential of the text-image-practice model. The suffrage movement leveraged visuals, militancy and practices like hunger-striking to resist attempted silencing by the government across textual, verbal and visual planes. Using this case, it shows how posters were used to try to silence Suffragettes and how Suffragettes resisted silencing. Thus, it demonstrates that images are important sites of feminist resistance and security politics that can communicate a politics of the body. The article also offers an illustration of how historical cases of gender insecurity and resistance as well as their visualization can be brought into Feminist Security Studies.     

Visual management system to improve care planning and controlling: the case of intensive care unit

Health Lean Management (HLM) is usually implemented to enhance the operational performance in health care; nevertheless, scant attention is devoted to visual control and daily accountability processes. This paper aims at investigating how to adopt a visual management system to: plan and control patient journey in health care operations and perform a continuous improvement process. Conducting in-depth interviews and observations, participating in meetings and collecting documentation, the patient journey board and daily briefings of an Intensive Care Unit were studied and improved. In the patient journey board, the Plan, Do and Check phases were reported, distinguishing between actual and planned actions for the patient care. The daily meetings were organised and a continuous improvement board was also developed to solve specific issues (Act phase), by creating ad-hoc teams, involving the staff and reporting transparently on the board. Operational and sociotechnical performance, before and after the adoption of HLM, were assessed demonstrating the effectiveness and efficiency of visual management tools.     

Art in my world: Exploring the visual art experiences in the everyday lives of young children and their impact on cultural capital

This paper presents data from a unique longitudinal study exploring the visual art experiences of nine children in two Scottish primary schools. Using a theoretical lens of cultural capital, the study is focused on spaces where children experience visual art and the value of these experiences, using arts-informed, visual methods. While each child presented a particular insight, the findings question the value of current school visual art experience over other spaces. The findings also demonstrate the capacity of children to resist the control of cultural capital by adults, engaging with visual art on their own terms.     

Using creative methods to research across difference. An introduction to the special issue

ABSTRACT

This special issue explores some of the methodological challenges that are brought into play when scholars deploy creative methods to research across difference. This introductory article defines what we mean by ‘creative methods’ and discusses some of the strengths and weaknesses of using this approach within social science research. It then outlines how creative methods can be used to research across difference, specifically, and introduces the seven articles that make up the special issue.     

Repositioning the research encounter: exploring power dynamics and positionality in youth research

Childhood and youth studies have seen the development of a range of innovative research methods over the past two decades. However, many studies have focused on the ideals of empowerment and ‘giving voice’ rather than developing understandings of the nuanced and complex experiences of children and youth. This paper argues that the development of an insightful sociology of childhood and youth necessitates an understanding of complex, fluid, and often political, processes of youth experience. It argues that the use of research methods characterized by a variety of power dynamics can generate situated knowledges of youth experience. Ongoing reflexive analysis of researcher and participant positionality in research encounters is posited as affording insightful and in-depth research perspectives. This is illustrated through discussion of qualitative research carried out with Muslim teens in the west of Ireland which involved the use of focus groups, visual narratives and an online blog site.     

论商标形象的视觉设计与品牌传播

当代中国经济的发展已由商品竞争转变为品牌竞争,品牌竞争力的提高需要以品牌传播为动力.商标是品牌传播的物质媒介,因此,商标形象设计不仅要传达先在的品牌理念和企业经营范围,还要考虑消费者的行为和心理以及认知结构,更应遵循品牌传播规律.商标设计的创新性,审美性和易识别性完美结合,可以实现品牌传播效果的最大化.