企业和消费者互动视角下的CSR研究:文献综述

企业社会责任问题近几十年引起了广泛关注,众学者从经济学、社会学、管理学等不同角度进行了探讨。由于消费者购买能直接影响企业的财务绩效,因此越来越多的学者从消费者的视角研究企业社会责任问题。梳理并总结了消费者企业社会责任认知的影响因素、消费者对企业社会责任行为的归因、企业社会责任活动对消费者购买行为的影响、消费者行为对企业社会责任行为的影响、企业和消费者社会责任互动机制等方面的国内外文献。指出应该加强本土化研究,探讨消费者社会责任满意度的影响因素及消费者行为对企业社会责任行为的影响,强化两者的互动机制和作用机理研究。     

The challenges of corporate social responsibility (CSR) multi-stakeholder practices: searching for a new occupational social work model in China

The emergence of China as a ‘world's factory’ in the new millennium was accompanied by the rise of a new working class which was composed of more than 200 million peasant-workers. As internal migrant labourers, these peasant-workers were deprived of citizenship rights to reside in the city and lacked basic labour rights and protections. In order to address the precarious working conditions of migrant workers who were employed by transnational corporations, a global Corporate Social Responsibility (CSR) movement emerged, introducing a wide range of transnational corporate codes of conduct, labour standards and labour rights. This article presents a case study of a transnational CSR multi-stakeholder training programme at a Chinese workplace, in an attempt to demonstrate how capital, transnational NGOs and local labour NGOs – and including social workers – are all involved in the project to promote labour rights in China. Specific focus is placed on the role of social workers in enhancing worker participation in this project; the challenges and dilemmas that they encountered in the process, and suggestions are provided regarding the future development of a new model of occupational social work in China.     

沃尔玛中国市场商业诚信危机现象反思

近年来,沃尔玛在中国市场频频发生商业诚信危机,作为世界零售企业第一的沃尔玛出现这种现象,值得深思。本文通过统计沃尔玛进入中国市场以来所发生的产生较大影响的负面事件,并结合相关学者的研究成果对沃尔玛中国商业诚信危机现象进行了深入的分析与总结,从过度追求低成本、本土化与企业文化冲突、监管缺失及消费市场成熟度不够等方面分析了沃尔玛在中国市场频频出现商业诚信危机的深层次原因,并在最后针对这种现象从企业内部及外部提出了一些对策建议。     

个人与组织匹配对工作绩效影响的实证研究——以通信企业为例

通过对不同省份通信企业的问卷调查,运用结构方程模型,实证研究了个人与组织匹配、自我效能对工作绩效的影响。结果表明,个人与组织匹配和自我效能都对工作绩效有着显著的正向作用,其中,自我效能在个人与组织匹配对工作绩效的作用过程中起着中介作用。继而根据研究结果对通信企业的人力资源管理提出了相关的建议。     

企业社会责任行为中的战略管理视角理论综述

基于组织对企业社会责任(CSR)表现出的不同态度和内在动机,将企业的CSR行为划分为强制性、回应性、战略性和利他性4种类别,并在此基础上对相关理论进行回顾。通过对以往研究的比较总结,认为CSR行为在本质上作为企业的一种战略决策,受到内外部环境的共同影响并与之协同演进。由此,首次将战略管理中的协同演进观引入CSR研究,建立起CSR行为战略与组织绩效相互作用的协同演进模型,并在此模型基础上提出了下一步理论和实证研究的方向。     

Assessing Antecedents of Socially Responsible Supplier Selection in Three Global Supply Chain Contexts

A number of highly publicized, controversial lapses in social responsibility within global supply chains have forced managers and scholars to reexamine long‐held perspectives on supplier selection. Extending Carter and Jennings’ department‐level study of purchasing social responsibility, our research assesses the role of supply managers’ ethical intentions and three key antecedents that drive socially responsible supplier selection. Comparing evidence from firms operating in China, the United States, and the United Arab Emirates, we identify three key drivers of supply managers’ ethical intentions and examine both their direct and indirect impacts on socially responsible supplier selection. We find differential support for the predictor relationships on supply manager ethical intentions across national contexts and mediated versus nonmediated models. These observations bear important implications for firms conducting global supply management.     

张洁与俄苏文学

俄苏文学对张洁的影响,既来自于时代文化背景的熏陶浸染,也来自于作家主动的接受与借鉴。总体而言,俄苏文学主要影响了张洁早期的创作,其中有俄苏文学优良传统被整体性潜移默化的方式消化吸收的情况,也有直接汲取契诃夫、屠格涅夫、陀思妥耶夫斯基等伟大作家某些艺术精髓的方式。张洁之于俄苏文学,既显示了中外作家的文心相契,也于同中显异,突出了作家的创作个性。     

考虑CSR行为意识的闭环供应链运作与协调

在考虑制造商企业社会责任(CSR)行为意识及零售商CSR投入的情形下,研究第三方回收闭环供应链的运作及协调问题。分析了制造商的CSR行为意识与零售商的CSR投入之间的交互影响关系,以及二者对闭环供应链成员及整体绩效的影响。研究表明,制造商的CSR行为意识与零售商的CSR投入均有利于降低新产品批发价格、扩大新产品市场需求、提高废旧产品回收率,且二者具有相互激励的作用。虽然制造商的CSR行为意识会导致自身纯利润减少,但却能实现更大的社会福利、改善闭环供应链其他成员及整体的绩效。“收益共享-成本共担”契约不仅可以实现闭环供应链系统协调,还能促使制造商增强CSR行为意识、零售商提高CSR投入水平。     

How controversial businesses communicate CSR on Facebook: Insights from the Canadian cannabis industry

This study advances our current understanding of corporate social responsibility (CSR) communication in a controversial industry by analyzing CSR-related Facebook posts from seven Canadian public cannabis companies. Our findings indicated that these companies’ CSR communication on Facebook was mostly instrumentalist, lacked transparency, and used effective multimedia characteristics. In addition, associations between communication strategies and public engagement on social media (e.g., # of likes, comments, and shares) revealed both opportunities and ethical concerns regarding CSR communication in controversial businesses.     

企业本质视角的企业社会责任分析

企业社会责任是由企业的本质所决定的。企业是一个具有“生产”和“交易”特性的一系列契约网络的集合。企业通过对其一级和二级利益相关者的负责,维持契约关系网络的稳定,以保持企业的基本生存,并通过声誉投资拓展这一网络来获得更大的发展空间。