Who becomes an online activist and why: Understanding the publics in politicized consumer activism

This study draws attention to the emerging phenomenon of politicized consumer activism and uses public segmentation to identify the publics involved. The unique characteristics of politicized consumer activism (i.e., consumers acting for political rather than economic reasons and being driven by a political stance rather than morality or identity) render it distinct from other frameworks, such as self-interest-motivated consumer activism, political consumer activism, and consumer nationalism. To shed light on the participants involved in politicized consumer activism, the present study includes a public segmentation analysis of a case in a Chinese context. Building on the situational theory of publics (STP), this study incorporates three objective resources—economic, social, and cultural capital—as segmenting criteria. Data were collected by sending out self-administered questionnaires, resulting in 450 valid and complete questionnaires. A two-step cluster analysis identified three segments: the inactive unprivileged group (cluster 1), the moderate elites (cluster 2), and the active middle class (cluster 3). The degree of activism was lowest in cluster 1 and highest in cluster 3. The sociological significance of segmenting publics and the manifestation of the characteristics of politicized consumer activism through the segments are discussed.     

The household inventory as urban ‘theatre’ in late medieval Burgundy

In 1413 at the death of his wife Guillemot, Jean Aubert, a group of witnesses and a clerk of the local mayoralty met to value the possessions of their residence, resulting in an inventory full of notes and values on rooms and their objects. Within the existing historiography of the Burgundian Netherlands and its northern European neighbours, inventories and their objects tend to be analysed from two perspectives: the Burgundian court and the ‘consumer revolution’. Applying insights from Erving Goffman and Bruno Latour, this article suggests a third perspective should have priority: the urban ‘theatre’ within which objects were documented and placed. Therefore it sets up an alternate methodology which begins with the inventory to build a picture of the theatre (the urban context and residence), the actors (the Aubert family) and the audience (the witnesses of the inventory) to establish new insights into the operation of Burgundian power and the dynamics of the ‘consumer revolution’.     

我国台湾地区消费者债务清理管理人制度研究——兼谈对我国大陆个人破产管理人制度的借鉴

随着我国大陆社会经济发展，个人破产制度的建立已是大势所趋，有必要对个人破产管理人进行探究。我国台湾地区在“双卡风暴”的背景下颁布了针对消费者的《消费者债务清理条例》，构建了个人破产制度，通过对《条例》中关于管理人的内容分析，可以发现其具有自身特点：法律地位上的财团代表属性，设立上的简单化，选任上基于个人债权债务关系的考量，职责的程序性和维持性，酬劳的绝对保障性，监督的严厉性等，对我国大陆个人破产管理人体系的构建具有借鉴意义。     

品牌、认证与消费者信任倾向——以有机牛奶为例

以山东省570个消费者样本为例,基于中欧比较视角,探究消费者对不同品牌或认证的有机牛奶的信任倾向,并运用结构方程模型分析了消费者信任的前因。结果表明,消费者个体特征、感知价值、有机食品知识及行业环境对消费者信任产生显著正向影响,而食品安全意识和信息交流对信任的影响较为复杂;消费者对中欧品牌或中欧认证的信任存在差异,形成前因也略有不同。提升公众消费信心,应着力于推动有机知识宣传普及、增加消费者体验以及强化行业监管,乳品企业应根据消费者中外品牌或认证信任的差异制定相应的营销策略。     

国际油价波动对国内消费物价水平传导非对称研究

中国原油定价机制逐步市场化,国内与国际油价的关联性大大提高。以研究国际油价波动对中国消费物价水平的传导为研究目的,以2007年1月-2015年12月为样本区间,从国际油价对CPI的传导机理入手,依据传导性质划分为直接传导和间接传导两条传导路径,并以此作为研究框架。以协整和非对称误差修正模型（APT-ECM）为主要研究方法,结合Wald检验和脉冲响应函数分析方法,深入剖析实际传导过程及其特征。实证结果表明,国际油价对国内消费物价水平的传导包括垂直传导和空间传导。受多种因素影响,实际传导效应在油价波动方向、波动幅度和传导速率方面表现出不同程度的非对称性特征。     

浅析我国金融消费纠纷解决机制存在的问题和改进

我国在金融消费者保护的立法上一直存在空白。在我国现有金融消费纠纷解决机制中,无论是内部投诉还是诉讼仲裁都无法很好地处理这类纠纷问题。以英国金融督察服务(Financial Ombudsman Serv-ice,简称FOS)制度为首的督察解决模式在解决金融消费纠纷上,得到了世界范围内的普遍认可,通过FOS制度与本国金融消费实际相结合,可为我国金融纠纷解决提供示范性参考。     

Managing Demand Risk in Tactical Supply Chain Planning for a Global Consumer Electronics Company

We consider the problem of managing demand risk in tactical supply chain planning for a particular global consumer electronics company. The company follows a deterministic replenishment‐and‐planning process despite considerable demand uncertainty. As a possible way to formally address uncertainty, we provide two risk measures, “demand‐at‐risk” (DaR) and “inventory‐at‐risk” (IaR) and two linear programming models to help manage demand uncertainty. The first model is deterministic and can be used to allocate the replenishment schedule from the plants among the customers as per the existing process. The other model is stochastic and can be used to determine the “ideal” replenishment request from the plants under demand uncertainty. The gap between the output of the two models as regards requested replenishment and the values of the risk measures can be used by the company to reallocate capacity among different products and to thus manage demand/inventory risk.     

对新古典传统的又一挑战:后凯恩斯学派的新消费理论

自20世纪50年代掀起反边际主义革命的理论运动之后,后凯恩斯学派对新古典传统的挑战尽管潮起潮落,却从未停止过。近年来,新一代后凯恩斯经济学家在深化其经济理论研究的过程中,进一步把其理论挑战与批判的视角拓展到消费理论——这个历来被认为是新古典经济学统治地位最牢固的领域,进行了重要的理论变革,提出了若干体现后凯恩斯经济学基本特色的新消费原理。这种新理论更加强调人们选择行为的程序理性基础,消费活动的社会性与消费行为的结构性,消费过程的动态性与非均衡性,收入效应的至关重要性以及替代效应的严重局限性等等。这些理论成果代表了后凯恩斯经济学近年来的重要新发展,修正了主流派消费理论的若干重要缺陷,开创了当代消费理论研究的新局面。     

消费经济:十二五时期新的经济增长点

我国经济发展的发动机由外转内,其中尤为重要的是扩大消费需求.消费需求不但拉动经济增长还推动产业结构转型升级.扩大内需关键是要动员居民的即时消费.发展消费经济不只是提高居民消费力,还需要创造和提升消费需求.消费方式的多样化,消费业态的扩展,消费模式的调整,是发展消费经济的主要路径,在消费经济中消费者是主体,但是不等于由消费者自己来发展消费经济.发展消费经济的主体还是生产和服务企业,政府也要有所作为.     

消费信任发生机制探索——一项基于中国本土的实证研究

信任是促进消费者购买的关键因素之一。本研究在梳理以信任为研究主题的文献基础上,对消费信任的发生机制进行探索,编制了消费信任发生机制的量表,并运用此量表调查了中国7个省市和地区的529名消费者,采用结构方程模型检验消费信任的发生机制模型。结果表明,声望和理性计算结果对消费信任的产生具有重要影响,消费者做决策时对刻板印象的偏好及其对商家的认同也对消费信任具有显著影响。