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Gender differences in the ultimatum game 总被引:8,自引:0,他引:8
SJ Solnick 《Economic inquiry》2001,39(2):189-200
I explore the behavior of men and women in the ultimatum game. In one treatment, players remain mutually anonymous. In the second treatment, players'gender is common knowledge. Average offers made do not differ based on the gender of player 1. Offers are affected by the gender of player 2, with men attracting higher offers, particularly from female players 1. Players 2 of both genders choose a higher minimum acceptable offer when facing a female player 1. These patterns led to substantial differences in earnings. Such striking differences in expectations and decisions could impact salary negotiations and other real-world transactions. 相似文献
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Challenging the collegiate rite of passage: a campus-wide social marketing media campaign to reduce binge drinking 总被引:1,自引:0,他引:1
Glider P Midyett SJ Mills-Novoa B Johannessen K Collins C 《Journal of drug education》2001,31(2):207-220
A social marketing media campaign, based on a normative social influence model and focused on normative messages regarding binge drinking, on a large, southwestern university campus has yielded positive preliminary results of an overall 29.2 percent decrease in binge drinking rates over a three-year period. The Core Alcohol and Drug Survey and the Health Enhancement Survey provided information on student knowledge, perceptions, and behaviors regarding alcohol and binge drinking. This study represents the first in-depth research on the impact of a media approach, based on a normative social influence model, to reduce binge drinking on a large university campus and has yielded promising initial results. 相似文献
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