Employee Volunteering and Social Capital: Contributions to Corporate Social Responsibility

As employee volunteering (EV) is increasingly regarded as a means of improving companies' community and employee relations, we investigate the contribution of EV to corporate social responsibility, specifically whether and how it contributes to social capital. We investigate the dynamics of EV in three UK companies. We explore the social relations and resources which underpin social capital creation; the roles of opportunity, motivation and ability in bringing the actors together and enhancing their capacity for cooperation; and the ways in which alternative EV modes inform the different dimensions of social capital – networks, trust and norms of cooperation. Our paper contributes to our understanding of EV and the factors that enable it to create social capital. Finally we assess the contribution of EV to the overall corporate social responsibility agenda of companies.     

Participation and accountability in corporate community involvement programmes: a research agenda

Corporate community involvement (CCI) is catching up among businessesoperating in developing countries under the wave of corporatesocial responsibility (CSR). Significantly, CCI discourse theworld over is shifting from ‘involvement’ to ‘investment’,the latter advancing the business case. This shifting paradigmdepicts a calculative approach to CCI based on costs and benefits,revealing reciprocal yet unequal corporate–community relationships.This approach when implemented in already disadvantaged communitiesraises fears of exploitation rather than community empowerment.This article critiques the predominant approaches applied inCCI and their implications towards poverty reduction and sustainablecommunity development efforts in developing countries.