近现代中国人观念现代化的历史进程与启示

近现代中国,观念现代化经历了鸦片战争以后的三次思想解放和启蒙阶段,五四运动以后马克思主义广泛传播和新民主主义革命时期的深化阶段。它给我们留下了深刻的启示。     

Consumer trust repair: A critical literature review

Consumers are fundamental to organisational functioning and survival. Their loyalty, commitment, product acceptance and good long-term relationships with firms and brands are underpinned by their trust. Unfortunately, over the last decade or so, we have witnessed some of the more spectacular violations of consumer trust in the history of business. This has led to negative consequences, such as loss of competitive advantage, rage, lack of commitment and decrease in turnover. Consequently, study of trust repair has become an important theoretical concern for a growing number of trust scholars. This article reviews and synthesises existing theory and research on the topic. It first sketches general characteristics of the consumer trust repair literature, including its meta-theoretical underpinning. It then identifies specific strategies associated with consumer trust repair and synthesises them into five categories of trust repair strategies. In addition, this paper highlights theoretical processes that explain why/how trust repair strategies work. Third, the paper proposes six fruitful avenues for future research. This study contributes to the field of consumer trust repair research by critically reviewing and synthesising emerging theory and research on strategies associated with consumer trust repair, by showing why and how these strategies work and by identifying most fruitful research areas.     

基于概念隐喻理论的二语词汇自主学习研究?

隐喻作为一种思维方式被广泛接受,这种思维方式正逐渐被应用在语言教学领域。本文从概念隐喻理论出发,探索在二语中如何充分利用隐喻,将词义从“具体”到“抽象”、从“中心义”向“相关义”投射来自主习得词汇,倡导在概念隐喻理论的框架下结合显性和隐性的教学实践手段,通过培养隐喻能力和文化意识全面帮助学习者提高自主学习二语词汇的能力。     

Jia’s The Chinese Version

Abstract

The Chinese Character Simplification Programme of 1955–1957 that remains a national standard by force of law in the People’s Republic of China, not only degraded the aesthetic properties of the Chinese written character, but also hindered literacy by means of a haphazard formal reduction of the number of strokes, and by eliminating two-thirds of characters from the lexicon of those allowed for publication. In The Chinese Version painting series by Jia (b.1979), the artist arranges Chinese characters according to formal rather than semantic criteria, in order to generate by means of their juxtaposition, abstract or figurative patterns. Each character may retain its individual meaning, but not its function as a sequential syntagm. This strategy invests the characters with a formal aspect to ‘return’ that which was mutilated by the Simplification Programme. As the Simplification Programme’s formal changes ended characters’ role as image-signs, the artist’s choice to present each work as a painting alludes to their lost image capacity while appearing to imitate the outward aspect of printed characters, thereby implicitly turning against itself the pretext of character simplification for the sake of efficiency.     

概念整合视角下的英汉死亡委婉语对比研究

作为一种新兴的认知语言学理论,心理空间和概念整合理论为人类了解自身的认知机能提供了一种全新的思路。英汉两种语言均含有丰富的委婉语,这体现出人类对某些事物认知上的相似性,但在这一相似性的掩盖下,两者又有明显的差异。以Fauconn ier&Turner提出的概念整合理论为视角,力图探索出英汉死亡委婉语中存在的不同概念整合机制。     

词尾标记-e的消失与英语结构对称性破缺

英语词尾-e的逐渐消亡是语言自身通过放大系统中不对称差异,迫使其低维子系统对称破缺,实际上是依靠概念隐喻以牺牲其结构上的对称美来换取话语的经济效率,用经济的话语表达最充分的信息。而语法化是造成语言内部语法标记和结构渐变的重要原因之一。     

汉语语篇中间接回指的认知研究

本文主要从认知语用的角度来研究汉语短篇小说中间接回指的释义问题。通过结合认知语法的概念参照点模型和关联理论,提出了一套可以综合处理各种间接回指的释义原则。     

再论同义词

一、现在对同义词的界定是不恰当的 ,应该把意义相同和相近的词分开 ,并给同义词以应有的地位 ;二、词的意义内容 ,即词的词汇意义及其概念对应性 ,以及语法意义和色彩意义是确定同义词的标准和理论根据 ;三、同义词有完全同义词、不完全同义词、义项交叉同义词、言语同义词四个类型 ,并各具不同的性质特点 ;四、古今词和词素也可形成同义关系 ,在这种情况下 ,色彩意义起着不可或缺的作用。     

概念隐喻理论与概念整合理论的联系与区别

本文首先分别回顾了Lakoff和Johnson提出的概念隐喻理论以及由Fauconnnier和Turner提出的概念整合理论的主要观点。通过对比,总结出这两种理论具有相似认知过程的联系和对隐喻现象的有区别的理解,由此得出两者在解释隐喻现象时是互补的结论。最后指出了这两个理论存在的缺陷,为发展和完善概念隐喻理论与概念整合理论指明了方向。     

人工物技术创造过程中的隐蔽场所理论

作者借鉴系统科学研究的方法,对人工物的技术创造过程及中心法则进行比较分析,指认二者为具有逻辑相应性的同态过程,以中心法则为技术创造的同态概念模型进行分析,反应出信息要素的表达在产品使用价值构成中的关键地位,进而揭示出使用价值的生成存在一个不同于产品制造的场所——一个在以往被忽略了的隐蔽场所。