Media Publicity and the Voluntary Sector: The Case of Nonprofit Organizations in New York City

Media publicity is an important resource for contemporary voluntary associations, but very little is actually known about the resources and organizational characteristics that are most important for getting media attention. To address this question, we collected and analyzed data on the organizational attributes and news publicity of 739 nonprofit organizations in New York City. We find that an organization's income, paid staff, membership size, and library resources are significantly related to getting media publicity, whereas the number of chapter affiliations is inversely related to publicity. Association type is also a significant factor that influences an organization's ability to get publicity. We discuss the implications that these findings have for current debates about advocacy and civic engagement in the nonprofit sector.     

论电子商务对税收的冲击

针对迅速崛起的电子商务的特点深入分析电子商务对税收各个方面的冲击和影响 ,提出加大对电子商务征税力度的有关建议 ,对完善电子商务征税有积极意义。     

论毛泽东的非理性因素

信念、信仰、意志、情感、幻想等非理性因素在毛泽东身上表现突出,对毛泽东的人生、事业有不容忽视的影响,非理性因素使毛泽东成为个性鲜明的历史巨人,非理性因素对毛泽东的人生事业起着积极和消极双重作用,毛泽东的非理性因素具有深厚的理性底蕴,研究毛泽东的非理性因素是现实生活的必需。     

论技术异化的二重性影响

技术是满足人不断增长的需要的手段和方法,属生产力范畴,是促进经济发展的第一生产力.然而,随着科学技术的发展,技术本身成为控制社会和人类的一种异己力量,这种现象叫技术异化.技术异化在现实生活中有很多表现方式,本文从技术的自然属性和社会属性来探讨技术异化的根源.     

儒家思想对汉民族服饰观负面影响二题

文章论述了传统的等级与礼教等思想对汉民族服饰观的负面影响 ,表现为服饰的森严的等级观念和趋同的服饰心理     

国民党对日派遣占领军问题浅析

战后国民党政府对日派遣占领军问题是在美国的亚洲政策及对日政策的影响下提出的,是国民党政府忙于打内战使此问题未果而终。这一结局影响中国战后对日处置一些问题的实施,进而影响战后一段时期亚太地区的国际关系。     

东北抗日义勇军入新后对新疆社会的影响

“九·一八”事变后，东北军民组成抗日义勇军与日军进行了殊死搏斗，最后被迫退出东北，取道苏联，来到新疆。他们为稳定新疆政局、新疆军事的近代化、新疆经济文化的发展等作出了贡献，对新疆社会产生广泛影响。     

Trends in online media relations: Web-based corporate press rooms in leading international companies

An analysis of 120 corporate websites from Denmark, France, Germany, Norway, Singapore, Spain, the United Kingdom and the United States reveals, for the first time, international results about the implementation and use of virtual press rooms. This article shows the importance that large international companies attribute to Web-based media centers to achieve organizational objectives and to meet journalists’ demands for information and audiovisual resources. The study also shows, however, that most press rooms are far from being complete, efficient, easy-to-use, reliable and updated on a daily basis. In fact, there is not a single country from those analyzed that consistently stands out from the rest. In most of them, good results in certain areas coexist with significant shortcomings in others, resulting in some cases in poor press rooms that may not achieve the desired public relations objectives.     

Monitoring and evaluation of loveLife's AIDS prevention and advocacy activities in South Africa, 1999–2001

loveLife is the largest effort ever launched in South Africa to change adolescent sexual behaviour with the aim of reducing the rate of HIV infection among 15–20 year olds by 50%, reducing other STIs, and reducing the incidence of teenage pregnancy. loveLife combines high-powered media awareness and education, development of adolescent-friendly reproductive health services, and outreach and support programmes. The 5-year research and evaluation plan includes a multi-year comprehensive observational study, tracking change in a range of behavioural indicators and in sexual health outcomes. In its first 2 years, loveLife reached more than 4 million youth. Sixty-two percent of youth and 59% of their parents/guardians recognize the brand, while the vast majority of parents (97%) and youth (89%) exposed to loveLife, identified loveLife as being positive. Challenges in the next years are the continued roll out of the programme, and the development of institutional support and behaviour change.     

入世对我国旅游业的影响与对策研究

加入WTO对我国旅游业发展的总体影响是积极有利的.面对入世带来的各种影响,国内旅游企业(饭店、旅行社和旅游景区等)应更新观念,积极应变;与旅游业相关的政府主管部门应进行管理创新,为旅游业的全面发展创造良好的行业环境.