基于游客价值满意度的景区竞争模型研究

本文从顾客让渡价值理论的角度,构建旅游景区游客让渡价值。在此基础上,建立游客价值满意度模型,并对各个影响因素进行权重的研究,分析了游客价值满意度与游客总价值满意度、游客总成本满意度之间关系;探讨不同游客价值满意度下的竞争策略,从而为景区在经营管理过程中提高游客满意度,提升景区竞争力提供决策辅助工具。     

论声音表义

语言是用音和声表义的,形成音语和声语两大语言体系。通过对音与声的对比分析,从渊源上阐释二者表义的异同高下,意在说明声语表义优势之所在,尤其是汉语的杰出表现。     

商品市场竞争力及其与产品档次等级之区别剖析

商品市场竞争力是企业综合素质和核心竞争力的最终体现 ,它受到顾客主观评价的影响 ,因而不是生产者单方面能够一相情愿决定得了的。“顾客让渡价值 (customerdeliveredvalue)”概念反映了顾客价值和顾客成本两个方面 ,可以对商品的市场竞争力进行一定程度的描述 ,但由于其采用的是绝对值而非相对值 ,很难衡量小件低价物品或大件昂贵商品各自的与同类商品进行市场竞争的竞争能力。本文提出商品市场能量系数 (Ime -IndexofMar ket-energy)的概念 ,将之定义为顾客价值 (customervalue)与顾客成本 (customercost)的比值 ,用以衡量商品市场竞争力 ,并按照 (Ime)数值的不同 ,将商品区分为三个层次 :超值品、等值品及劣值品。“产品档次”的划定或档次归属的类分 ,很大程度上由生产者赋予 ,并往往被厂家作为产品定价的主要依据。如果厂家对其产品的档次类分正好匹配了顾客对该产品 (进入市场后则成为商品 )的评价———“顾客价值” ,可以说厂家就有了最大限度地获取高价的可能。     

论合同托运人的定义与识别

托运人是海上货物运输合同重要的一方 ,我国《海商法》关于托运人的规定历来存在着很大的争议。对此提出了将我国《海商法》第四十二条所规定的两类托运人分别规定为“合同托运人”和“实际托运人”的观点 ,并重点探讨了合同托运人的定义与识别 ,试提出了识别合同托运人的标准     

Expert Scientific Judgment and Cancer Risk Assessment: A Pilot Study of Pharmacokinetic Data

When high-dose tumor data are extrapolated to low doses, it is typically assumed that the dose of a carcinogen delivered to target cells is proportional to the dose administered to test animals, even at exposure levels below the experimental range. Since pharmacokinetic data are becoming available that in some cases question the validity of this assumption, risk assessors must decide whether to maintain the standard assumption. A pilot study of formaldehyde is reported that was undertaken to demonstrate how expert scientific judgment can help guide a controversial risk assessment where pharmacokinetic data are considered inconclusive. Eight experts on pharmacokinetic data were selected by a formal procedure, and each was interviewed personally using a structured interview protocol. The results suggest that expert scientific opinion is polarized in this case, a situation that risk assessors can respond to with a range of risk characterizations considered biologically plausible by the experts. Convergence of expert opinion is likely in this case of several specific research strategies ar executed in a competent fashion. Elicitation of expert scientific judgment is a promising vehicle for evaluating the quality of pharmacokinetic data, expressing uncertainty in risk assessment, and fashioning a research agenda that offers possible forging of scientific consensus.     

Computer‐Assisted Career Guidance Systems: A Part of NCDA History

The first computer‐assisted career planning systems were developed in the late 1960s and were based soundly on the best of career development and decision‐making theory. Over the years, this tradition has continued as the technology that delivers these systems’ content has improved dramatically and as they have been universally accepted as effective tools for career guidance practice. Although their widespread use in the United States is currently affected by financial conditions, the potential for using these systems in developing countries as a part of their implementation of career guidance services is promising.     

Understanding the resilience of mail-back survey methods: An analysis of 20 years of change in response rates to national park surveys

Coverage and response rate challenges facing telephone and internet surveys have encouraged scientists to reconsider mail data collection methods. Although response rates to telephone surveys have declined sharply in the last 20 years, it is unclear how response rates to mail have fared during this time. This study analyzes 179 mail-back surveys of visitors to US National Parks from 1988 to 2007, which used virtually the same administration procedures throughout the period. Results show that response rates, based on only those who initially agreed to return a questionnaire, have remained at a high level with a 76% average while the number of questions and pages steadily increased. Despite this rise in response burden, rates have declined only moderately from about 80% in the late 1980s to about 70% more recently. The roles of additional contacts and survey salience in maintaining high response rates are examined. Results suggest that mail-back surveys for obtaining information from quasi-general public populations remain an effective data collection procedure.     

实践“三个代表”思想 深入实施“科教兴市”

江泽民同志"七一"讲话具有务实性、创新性,高度重视科学技术.结合宁波实际,我们应及时修订好《十五"计划"》有关条文,加强科技人才特别是拔尖人才的引进与培养工作,全面深入实施宁波"科教兴市"一号工程.     

基于量化方法的移动互联网让渡价值研究

为了更好地了解影响移动互联网用户体验及满意度因素,基于让渡价值理论,对让渡价值影响因子及用户评价进行量化,建立了移动互联网让渡价值模型。从网络、终端和应用三个方面对移动互联网进行了分析,并对这三个方面的让渡价值要素影响因子进行实证研究,得出影响移动互联网网络、终端和应用让渡价值的主要因素,以及影响移动互联网整体让渡价值的因素。其中,产品价值影响力最强,精神成本、服务价值和货币成本影响相对较弱,人员价值、形象价值、时间成本和体力成本影响最弱,并基于此分析结果提出改善移动互联网用户体验的几点建议。     

Pathways to Service for Older Persons

Abstract

As services for older persons continue to shift from hospital and nursing home care to greater reliance on support for care at home, the need to understand the ways older persons obtain services becomes more important. This study examines the use of home-delivered meals as a case study to gain insight into the process of service use from the recipients' point of view. It explores the research question: What are the pathways by which older persons acquire home delivered meals? Narrative analyses of structured and unstructured questions asked of thirty frail older persons suggested that the process of acquiring home delivered meals was accompanied by patterns of adjustment in shifting between independence and dependence in managing loss of physical function, and themes of isolation, loss, and abandonment. The results provide insights for social workers in providing the support needed for the role transition that service acceptance symbolizes for older adults.