Measuring and Achieving Equity in Multiperiod Emergency Material Allocation

Emergency material allocation is an important part of postdisaster emergency logistics that is significant for improving rescue effectiveness and reducing disaster losses. However, the traditional single‐period allocation model often causes local surpluses or shortages and high cost, and prevents the system from achieving an equitable or optimal multiperiod allocation. To achieve equitable allocation of emergency materials in the case of serious shortages relative to the demand by victims, this article introduces a multiperiod model for allocation of emergency materials to multiple affected locations (using an exponential utility function to reflect the disutility loss due to material shortfalls), and illustrates the relationship between equity of allocations and the cost of emergency response. Finally, numerical examples are presented to demonstrate both the feasibility and the usefulness of the proposed model for achieving multiperiod equitable allocation of emergency material among multiple disaster locations. The results indicate that the introduction of a nonlinear utility function to reflect the disutility of large shortfalls can make the material allocation fairer, and minimize large losses due to shortfalls. We found that achieving equity has a significant but not unreasonable impact on emergency costs. We also illustrate that using differing utility functions for different types of materials adds an important dimension of flexibility.     

体验型产品消费行为的羊群效应及机理研究——基于电影行业消费行为的实证解释

互联网环境下消费者购买体验型产品时对网络信息的依赖性很大。因此，研究社交媒体影响下体验型产品的消费者决策选择行为具有现实意义。本文以电影行业的票房偏离及消费跟风现象为切入点，探究体验型产品的羊群效应并对其产生的内在机理进行解释。采集艺恩资讯的票房数据以及豆瓣的电影基本信息及影评等数据作为研究样本，从消费者"羊群行为"视角分析其对电影票房的影响。研究发现：在控制了质量等内生性影响之后，消费者羊群效应依然存在；产品特征信息对羊群效应起到了调节作用，从而形成理性跟随；采用预期差异模型可以解释消费者实现理性跟随的过程。研究结论对于电影行业宏观政策制定及对体验型产品合理进行营销推广提供了理论基础与实证依据。     

Media Disaster Reporting Effects on Public Risk Perception and Response to Escalating Tornado Warnings: A Natural Experiment

Previous research has evaluated public risk perception and response to a natural hazards in various settings; however, most of these studies were conducted either with a single scenario or after a natural disaster struck. To better understand the dynamic relationships among affect, risk perception, and behavioral intentions related to natural disasters, the current study implements a simulation scenario with escalating weather intensity, and includes a natural experiment allowing comparison of public response before and after a severe tornado event with extensive coverage by the national media. The current study also manipulated the display of warning information, and investigated whether the warning system display format influences public response. Results indicate that (1) affect, risk perception, and behavioral intention escalated as weather conditions deteriorated, (2) responses at previous stages predicted responses at subsequent stages of storm progression, and (3) negative affect predicted risk perception. Moreover, risk perception and behavioral intention were heightened after exposure to the media coverage of an actual tornado disaster. However, the display format manipulation did not influence behavioral responses. The current study provides insight regarding public perception of predisaster warnings and the influence of exposure to media coverage of an actual disaster event.     

陶渊明的诗化人格

作家的人格是其作品风格的内在因素 ,往往决定着其作品的风格。我们在研究作品风格的时候 ,不能不关注作家的人格。只有对作家的人格进行全面深入的审视 ,才能更准确地理解和把握其作品的风格。探讨陶渊明的人格魅力及其特征 ,是深入研究陶渊明作品风格的至关重要的途径。从陶渊明的作品中 ,从他的言行中 ,我们可以领悟到他的情趣和胸襟 ,领悟到一种具体的人格。陶渊明自然率真平和旷达的个性特征构筑了他的诗化人格 ,即未经世俗异化的高尚贞洁的人格。这种人格的内在思想根源是自然化迁的宇宙观和委运自然的人生观。这种人格的外在表现形式是他任真自得和固穷守节的行为方式。他的作品中常见的酒与菊、孤松、孤云与归鸟等艺术形象组成了陶渊明诗化人格的象征系列     

高新技术产品的市场营销策略

高新技术产品能否在激烈的国际竞争中占有一定的市场份额 ,这不仅仅决定于一个国家、一个企业的技术实力 ,而且与成熟而有效的营销策略密切相关。本文从高新技术产品的分类和特征入手 ,分析和研究了高新技术产品的营销策略     

脊波导宽频带电磁参数测试技术

针对高损耗介质材料电磁参数的宽频带测试问题,提出了利用脊波导进行测试的新方法,建立了电磁参数测试系统,并采用TRL技术进行了系统校准。该方法仅用3个波段的脊波导即可覆盖2.0～18.0GHz宽频带范围内的电磁参数测试,具有频带宽、体积小、测试精确度高等优点。     

形、神、韵-汉魏唐宋山水诗画艺术自然审美走向

自然美是人化自然的结果,山水诗画艺术是主体自然美感经验的物化形态。从六朝到宋代的山水诗画艺术,大致经历了从写形、传神、达意的转变过程,同时又折射出人们对自然美的认识的嬗变轨迹     

论创新思维的基础

创新是人类的本质特征 ,在人类创新的实践中 ,创新思维具有基础性和先导性的作用 ,是理论创新、科技创新、体制创新的基础和前提。创新思维是唯物辩证法的基本原理与规律在思维过程中的具体运用和体现 ,是多种思维要素相互协调作用的结果 ,它有着坚实的物质基础、心理基础和方法论基础     

论美国宪法政治形成发展的基础

美国宪法政治形成和发展的原因 ,在于有英国立宪政治的深厚文化与思想做基础 ,在于社会各群体有在法治状态下生活的习惯和传统。济济的法律人才在国家政治制度的设计上起了主导作用 ;社会经济制度为美国的宪法政治确立与发展奠定了坚固的基础 ;国家不豢养和保存大规模的常备军 ,人民的代议机关能牢牢控制国家武装力量 ,尤其能控制国家武装力量的经济命脉。另外 ,北美独立运动不是一场专制王权与民主力量之间的冲突与斗争 ,而是一场殖民地力量壮大以后争取分离的运动     

多媒体技术与素质教育

多媒体技术有利于开发人的潜能,提高教学质量,培养学生的广泛兴趣,有利于加强德育教育.素质教育需要多媒体技术,需要掌握多媒体技术的教师.造就一支具有创新意识、创新精神、创新能力的高素质教师队伍,是全面落实素质教育的根本保证.