Classifying and Relating Different Types of Online and Offline Volunteering |
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Authors: | Jennifer Ihm |
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Affiliation: | 1.School of Communications,Kwangwoon University,Seoul,Republic of Korea |
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Abstract: | The contemporary media environment allows for online volunteering where volunteers can participate without being physically present or being affiliated with a traditional organization. Challenging the traditional types of volunteering and accounting for the new trends, this study identifies different types of online and offline volunteering and examines the relationship between them. Drawing on online survey data from 816 U.S.-based volunteers, this study finds that active online volunteers are also active offline volunteers, suggesting that volunteering in one sphere can complement volunteering in the other sphere. This study discusses implications for understanding volunteering as a complex activity where individuals engage in varied organizational contexts to different degrees and extend their participation to both online and offline spheres. |
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