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高校开展龙舟项目的SWOT分析及对策研究
引用本文:徐锋.高校开展龙舟项目的SWOT分析及对策研究[J].淮海工学院学报(社会科学版),2013(7):115-118.
作者姓名:徐锋
作者单位:淮海工学院 体育教研部,江苏 连云港,222005
基金项目:淮海工学院哲学社会科学科研课题
摘    要:运用SWOT分析法对我国高校开展龙舟项目进行分析,包括高校开展龙舟项目内部存在的的优势和劣势,外部所面对的机遇和威胁等方面,并在此基础上提出了与之对应的解决方法。

关 键 词:高校  龙舟  SWOT  对策

SWOT Analysis and the Countermeasures on the Implementation of Dragon Boat Race in College and University
XU Feng.SWOT Analysis and the Countermeasures on the Implementation of Dragon Boat Race in College and University[J].Journal of Huaihai Institute of Technology,2013(7):115-118.
Authors:XU Feng
Institution:XU Feng (Dept. of P. E. Teaching and Research, Huaihai Institute of Technology, Lianyungang 222005, China)
Abstract:The paper discusses the implementation of dragon boat race in China's colleges and universities based on SWOT analysis, including the internal advantages and disadvantages, as well as the external challenge and threat. Countermeasures are proposed in the hope of providing more references for better de-velopment of dragon boat race in college and university.
Keywords:college and university  dragon boat  SWOT  countermeasures
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