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| 论媒体广告违法行为的法律规制 | |
| 引用本文： | 药恩情,赵婷,胡爱花. 论媒体广告违法行为的法律规制[J]. 中北大学学报(社会科学版), 2009, 25(3): 1-5 |
| 作者姓名： | 药恩情 赵婷 胡爱花 |
| 作者单位： | 1. 中北大学人文社会科学学院,山西,太原,030051 2. 黄岗师范学院新闻与传媒学院,湖北,黄冈,438000 3. 中北大学财务处,山西,太原,030051 |
| 基金项目： | 山西省社科联社会科学十一五规划2006～2007年度重点课题研究项目第21号资助 |
| 摘 要： | 媒体广告违法行为的泛滥,严重影响了我国的广告市场秩序.为了维护广告市场秩序,本文从立法角度对媒体广告违法行为的原因和对策进行分析.立法的不完善是广告违法行为的重要原因.广告立法的不完善表现在:广告法律规范之间存在比较严重的内部冲突,发布违法广告的法律责任过轻,广告诉讼制度不完善.在分析原因的基础上,提出了完善广告立法的对策:进行广告法典编纂,完善广告法民事责任制度,完善行政法律制度和建立代表诉讼制度. |
| 关 键 词： | 媒体 广告 违法 法律规制 |
On Legal Regulations of Medium's Illegal Advertising Activities |
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| YAO Enqing,ZHAO Ting,HU Aihua. On Legal Regulations of Medium's Illegal Advertising Activities[J]. Journal of North China Institute of Technology(Social Sciences), 2009, 25(3): 1-5 | |
| Authors: | YAO Enqing ZHAO Ting HU Aihua |
| Affiliation: | 1.School of Humanities and Social Sciences;North University of China;Taiyuan 030051;China;2.School of News and Media;Huanggang Normal University;Huanggang 438000;3.Dep.of Finance;China |
| Abstract: | The advertisement market order has been affected gravely by Medium's illegal advertisement activities in China.In order to defend advertisement order,the essay analyzes causes and countermeasures of medium's illegal advertisement activities.The legislative defect is the most important cause of medium's illegal advertisement activities.For example,there are lots of legal conflicts among advertising rules,and there is little legal responsibility to illegal advertisement,and advertisement legal action system i... |
| Keywords: | medium advertisement illegal activities legal regulations |
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