The moral middle-class in market socialism: An investigation into the personhood of women working in NGOs in Vietnam

The paper uncovers the values that Vietnamese women produce and accumulate from the NGO sector to acquire a morality central to their middle-class identity. They present an idea of a moral middle-class that conforms to the neoliberal criteria of self-reliance and self-optimisation within the economic segment, in which values are generated in the forms of sacrifice and giving away. I argue that this idea is associated with a mode of governmentality whereby the socialist state shapes the moral subject for the sake of governance in the context of marketisation. Morality, as a governing device, motivates and polices women's compliance with their subordinate position. This paper presents findings that illustrate the slipperiness of the notion of middle-class between theories and practices and from women's perspectives. Perceived in part in terms of women's sacrifices, this study illustrates how middle-class identity is negotiated through moral, gender and class divisions in a post-socialist society.