论广东文化形象的构建与传播

广东文化形象既有历史积淀的一面,又具有不断演进的特征。自古以来,岭南文化的传统以及广东对外开放的悠久历史,客观上锻造了广东创新求变的文化形象。在当代,全球化、改革开放和中国特色社会主义发展所带来的机遇,更促使广东文化形象在敢闯敢试的实践中得到不断发展和提升。在经济取得巨大发展的同时,当代广东文化形象也面临着一些问题,为此,要加强文化传播能力,努力塑造、提升广东良好文化形象。

On Construction and Dissemination Characteristics of Guangdong Cultural Image

Guangdong cultural image had both historical perceptibility and modern characteristics.Lingnan culture tradition as well as long history of Guangdong opening to the outside world was the reason that it made Guangdong formed creative cultural image.Nowadays a golden opportunity had been provided by globalization,opening policy and the development of socialism with Chinese characteristics.It could promote the sustainable development and notably rise of Guangdong cultural image.With the great development of economic,Guangdong cultural image is also facing some problems.With this in mind,we should strengthen cultural diffusion and upgrade the Guangdong cultural image.