效果推理决策逻辑下创业资源整合与新创企业绩效的关系研究

本文研究创业资源整合对新创企业绩效的影响,及效果推理的调节效应。运用307份新创企业问卷数据检验研究假设。统计实证研究结果表明,创业资源内聚和创业资源耦合两种创业资源整合方式都能促进新创企业提高绩效;效果推理的柔性逻辑下开展创业资源内聚更能促进新创企业提高绩效,而柔性逻辑下开展创业资源耦合则阻碍新创企业绩效的提高;基于效果推理的先前承诺逻辑开展创业资源内聚和创业资源耦合都对新创企业绩效有利。研究不仅拓展了效果推理理论的研究适应情境,而且为资源整合效果的研究提供了一种情景分析思路。

Study on the Impact of Entrepreneurial Resource Integration on New Venture Performance under Decision Logic of Effectuation

This paper explores the influence of entrepreneurial resource integration on new venture performance and the moderating effectof effectuation. By examining data from 307 new ventures, we find that both entrepreneurial resource cohesion and entrepreneurial resource coupling have significantly positive impact on new venture performance. It is also found while entrepreneurial resource cohesionbased on the logic of effectual flexibility helps improve new venture performance, entrepreneurial resource coupling in the logic of effectu-al flexibility impedes new venture performance. Empirical studies also show that pre-commitment positively moderates the positive rela-tionship between entrepreneurial resource integration ( including entrepreneurial resource cohesion and entrepreneurial resource coupling)and new venture performance. The study not only expands the research domain of the theory of effectuation, but also provides a new con-tingency research path for studying the effect of resource integration.