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我国竹炭产业转型发展新思路——以“中国竹炭之乡”浙江省遂昌县为例
引用本文:刘建荣.我国竹炭产业转型发展新思路——以“中国竹炭之乡”浙江省遂昌县为例[J].北华大学学报(社会科学版),2013,14(2):38-41.
作者姓名:刘建荣
作者单位:浙江省丽水广播电视大学党委 丽水323000
基金项目:浙江省教育厅2011年科研项目“丽水竹炭产业发展战略研究”(Y201122537)阶段性成果之一
摘    要:竹炭产业是一个可再生的、健康的、环保产业,符合当下世界经济低碳发展潮流。我国竹炭产业的发展壮大由于长期依赖出口,目前在世界经济低迷的环境下,发展举步维艰。因此,竹炭产业要取得长足发展必须创新内需导向型发展理念,培育目标市场良性循环发展圈,实施精品名牌发展战略,推进产业梯度转移,坚持以人为本转型发展。

关 键 词:竹炭产业  转型发展  品牌发展战略

New Thought for Bamboo Charcoal Industry Transformation in China --.Taking Suichang County in Zhejiang Province, Chinese Bamboo Charcoal Industry Hometown as an Example
LIU Jian-rong.New Thought for Bamboo Charcoal Industry Transformation in China --.Taking Suichang County in Zhejiang Province, Chinese Bamboo Charcoal Industry Hometown as an Example[J].Journal of Beihua University(Social Sciences),2013,14(2):38-41.
Authors:LIU Jian-rong
Institution:LIU Jian-rong ( Lishui Broadcast and TV University, Lishui 323000, China)
Abstract:Bamboo charcoal industry is renewable, healthy and green, which corresponds to the development trend of the world' s low-carbon economy. For a long time, the development of our nation' s bamboo charcoal industry has been depending on export. Now under international economic downturn' s environment, its devel- opment is very difficult. Therefore, if we want to promote our nation' s bamboo charcoal industry, we should in- novate domestic-oriented ideas, cultivate a virtuous development circle of target market, implement a brand de- velopment strategy, promote the gradual transfer of industries and insist on the people-oriented transformation development.
Keywords:Bamboo charcoal industry  Transformation development  Brand development strategy
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