|
|||||
|
|
EFFECTS OF QUESTIONNAIRE LENGTH, RESPONDENT-FRIENDLY DESIGN, AND A DIFFICULT QUESTION ON RESPONSE RATES FOR OCCUPANT-ADDRESSED CENSUS MAIL SURVEYS |
|
| Authors: | DILLMAN, DON A. SINCLAIR, MICHAEL D. CLARK, JON R. |
| Affiliation: | The Social Economic Sciences Research Center, Washington State University, and senior survey methodologist at the U.S. Bureau of the Census National Analysts, formerly a mathematical statistician of the Census Data Quality Branch, Decennial Statistical Studies Division, U.S. Bureau of the Census Decennial Statistical Studies Division, U.S. Bureau of the Census |
| Abstract: | An experimental study of alternatives to the current U.S. decennialcensus questionnaire shows that shortening the questionnaireand respondent-friendly questionnaire design improve response,whereas asking a potentially difficult and/or objectionablequestion, that is, social security number, lowers response.This national study of 17,000 household addresses also demonstratesthat relatively high mail survey response can be achieved withoutaddressing correspondence to individual names of residents. |
| Keywords: | |
| 本文献已被 Oxford 等数据库收录！ | |