| Abstract: | This paper explores how I used personal construct theory (PCT) to underpin an intervention I designed and delivered to improve organizational effectiveness. The aim was to help improve the poor relationship between one of the teams in the organization I work for and representatives of their American customer which was adversely affected by cultural misunderstanding. I used a variety of tools and techniques to help individuals explore their understanding of each other's beliefs, values and language and its impact on the relationship. Delegates embarked on a journey that took them from the generic macro level of cultural stereotypes and perceptions to the micro-level of what these actually meant in their individual relationships. PCT provides a strong, robust framework for understanding one another's world from within. Because it is based on a strong theoretical base it provides guidelines within which the practitioner can, effectively and efficiently, work. |
