| 基于涉外企业行业特征的商务英语教学设想 |
| |
| 引用本文： | 王跃华. 基于涉外企业行业特征的商务英语教学设想[J]. 浙江树人大学学报, 2007, 7(5): 99-101 |
| |
| 作者姓名： | 王跃华 |
| |
| 作者单位： | 浙江树人大学,外经贸学院,杭州,浙江,310015 |
| |
| 摘 要： | 本文通过对我国商务英语教学现状的分析,指出目前我国大专院校外经贸专业的商务英语教学缺乏针对性,从而无法很好地满足涉外企业对外贸人才的商务英语能力不断提高的要求。面对这一情况,本文提出基于涉外企业行业特征,并作出开展商务英语教学的设想。
|
| 关 键 词： | 商务英语 涉外企业 行业特征 |
| 文章编号： | 1671-2714（2007）05-0099-03 |
| 收稿时间： | 2006-11-29 |
| 修稿时间： | 2007-04-18 |
Conception of Business English Teaching Based on Trade Characteristics of Foreign-related Enterprises |
| |
| WANG Yuehua. Conception of Business English Teaching Based on Trade Characteristics of Foreign-related Enterprises[J]. Journal of Zhejiang Shuren University, 2007, 7(5): 99-101 |
| |
| Authors: | WANG Yuehua |
| |
| Abstract: | Through the analysis of the status quo of our business English teaching,the paper points out that there is no clear aim in the business English teaching of the foreign economy and trade major in our universities and colleges,therefore unable to satisfy the requirements of foreign-related enterprises for foreign traders in business English competency.In face of the situation,the paper presents the conception of implementing business English teaching based upon the trade characteristics of foreign-related enterprises. |
| |
| Keywords: | business English foreign-related enterprise trade characteristics |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
