Scenarios in Europe—Who uses them and why? |
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Authors: | P. Malaska M. Malmivirta T. Meristö S.-O. Hansén |
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Affiliation: | 1. Professor P. Malaska and Mrs. Tarja Meristö, Turku School of Economics, Turku 50, Finland;2. Mr. Martti Malmivirta, Nesto Oy, Espoo 15, Finland;3. President, DBA, Sten-Olof Hansen, Farmos Group Ltd, Turku 36, Finland |
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Abstract: | The authors of this article describe a study of European companies the aim of which was to review the extent of multiple scenario analysis in company planning. They describe the differences in planning between users and non-users of the system, and analyse the benefits and drawbacks of using the system. |
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