从结果展示到过程传播——传播视角中的真人秀

“真人秀”节目泛指由制作者制订规则,由普通人参与并录制播出的电视竞赛游戏节目。真人秀节目在全球掀起新一轮的收视热潮,新的节目形态和营销理念也在电视业界引起广泛关注。以传播学为框架,从大众传播、受众研究、生产流程、传播方式等不同侧面分析,真人秀是一种新型的综合型电视娱乐节目,集中了纪录片、电视剧、游戏节目之长,集戏剧性、娱乐性、纪实性于一体,大量采用跟踪拍摄等纪实手法制作的节目。

From Result Display to Process of Dissemination--On Real People Show in View of Dissemination

Real people programs become popular all over the world.The new program form and sale concept attracts attention of people in film and television circles.As a newly-emerged comprehensive television entertainment program form,real people shows with the characteristics of dramas,entertainment and records of actual events take the advantages of documentary films,television dramas,recreation programs and are produced by on-the sport reports.The real people programs with competitive games are planed by the television program producers,participated and videotaped by ordinary people.This paper makes an analysis of real people programs in respects of mass media,audience psychology,production flow,ways of dissemination,etc.