“歌者之词”与“文人之词”

从传播学角度而言,宋词的发展以宋室南渡为界,由口头传播的"歌者""应歌"向以书面传播为主、抒发个人情感和文人之间的酬唱应和转化,传播媒介除了歌者,更大程度上依赖于纸质媒体的书面传播,词学理论的成熟和系统化均成为南宋文人之词时代的主要特征。

"Singers' Ci" and "Scholars' Ci"

Ci experienced 2 communication phases in regard to the usage of communication media: "singers' Ci" period(from Tang Dynasty to North Song Dynasty) and "scholars' Ci" period(from South Song Dynasty to early Yuan Dynasty).During the first period,Ci propagation mainly depended on singers' songs.To be songs of singers was the main objective of Ci,and Ci was in the phase of oral media.During the second period,Ci propagation mainly depended on paper media such as letters,presswork,etc.The most important feature of Scholars' Ci is that the creation of scholars no longer needed to consider the taste and literary training of singers,therefore,the authors tended to express their personal life experience,emotion and to exchange their works.Ci gradually became a delicate literature product and developed its own classical style.