|
|||||
|
|
| 我国网络保险发展初探 | |
| 引用本文： | 陈红喜,陈菁,胡冰川. 我国网络保险发展初探[J]. 南京航空航天大学学报(社会科学版), 2004, 6(2): 31-35 |
| 作者姓名： | 陈红喜 陈菁 胡冰川 |
| 作者单位： | 1. 南京工业大学高技术研究院,江苏,南京,210009 2. 中国人民财产保险股份有限公司江苏省分公司,江苏,南京,210015 3. 南京农业大学电子商务研究中心,江苏,南京,210095 |
| 摘 要： | 网络保险应现代信息技术和电子商务的迅猛发展而产生 ,它能有效地提高运营绩效和服务、拓展客户。网络保险的发展需要从宏观、中观、微观三个层面协调并进 ,政府、企业、社会应加大对有关“网保”的人、财、物的投入 ,加强有关制度的建设 ,精心培养“网保”意识。 |
| 关 键 词： | 网络保险 运作模式 发展策略 |
| 文章编号： | 1671-2129(2004)02-0031-05 |
| 修稿时间： | 2004-01-13 |
A Preliminary Analysis on the Development of Network Insurance in China |
|
| CHEN Hong-xi,CHEN Jing-jing,HU Bing-chuan. A Preliminary Analysis on the Development of Network Insurance in China[J]. Journal of Nanjing University of Aeronautics & Astronautics(Social Sciences), 2004, 6(2): 31-35 | |
| Authors: | CHEN Hong-xi CHEN Jing-jing HU Bing-chuan |
| Affiliation: | CHEN Hong-xi 1,CHEN Jing-jing 2,HU Bing-chuan 3 |
| Abstract: | Internet insurance has come into being with the rapid development of modern information technology and E-commerce. It can improve effectively the company's operation and serve and develop customers better. Based on the current situation and the operation mode of Internet insurance, this article probes into the tendency of its future development. It also involves specific countermeasures of the strategies on the country, society, and company. |
| Keywords: | insurance network operation mode development strategies |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ | |