IT'S NOT JUST A JOKE |
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| Authors: | Michelle L. Bemiller Rachel Zimmer Schneider |
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| Affiliation: | 1. Department of Sociology, Anthropology, and Social Work , Kansas State University , Manhattan, Kansas, USA bemiller@ksu.edu;3. Department of Sociology , University of Akron , Akron, Ohio, USA |
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| Abstract: | Sexism is a recurrent part of women's everyday lives. One understudied area within gender scholarship is the content and implications of sexist humor as a form of sexism. In this article, we explore the sexist content of 153 Internet jokes. Our analysis demonstrates that sexist jokes offer portrayals of misogyny that serve many functions, some of which include the sexual objectification of women, devaluation of their personal and professional abilities, and support of violence against women. Implications of such humor are discussed as well as future research possibilities in this area. |
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