中国零售业企业组织创新研究

知识经济时代,纵横交错的信息渠道造就了一种崭新的组织结构——扁平化的组织结构,它是知识经济时代独具特色的组织创新。不但降低了企业管理的协调成本,还大大提高了企业对市场的反应速度和满足用户的能力。本文以中国零售业企业的组织结构为研究对象,论述了组织创新的理论、当前中国零售业企业的组织创新途径及组织创新中面临的问题及挑战。

Study on Organization Innovation of China Retailer''''s Organizational Structure

In the period of knowledge economy, the ways of diverse messages form a new organizational structure, flatorganizational structure. It is a sole and special organization innovation, not only it can lower the coordination cost, but also improve the reaction speed of enterprise to market andability of fulfilling the consumer. Through the research to China retailer' organizational structure, the author have carried out deep research to that from theory to practice.Finally, put forward some ways in the course of organization innovation, some problems and challenges.