| 多元化战略与组织结构的匹配关系研究 |
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| 引用本文： | 牟洁,张卫国,冯军. 多元化战略与组织结构的匹配关系研究[J]. 重庆大学学报(社会科学版), 2001, 7(4): 19-20 |
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| 作者姓名： | 牟洁 张卫国 冯军 |
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| 作者单位： | 重庆大学工商管理学院, |
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| 摘 要： | 要实现不同的多元化战略就应设计不同的内部组织结构 ,希望实现范围经济的相关多元化公司需着重于内部各业务单元之间的合作 ,而希望通过有效的内部管理来实现控制经济的非相关化多元化公司在组织结构设计上就应着重于各业务单元之间的竞争。一个多元化的企业如果希望有好的绩效就必须实现其多元化战略与组织结构和控制体系之间的匹配
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| 关 键 词： | 相关多元化 非相关多元化 组织结构 合作 竞争 |
| 文章编号： | 1008-5831(2001)04-0019-02 |
| 修稿时间： | 2001-06-25 |
Research of Diversification Strategies and Organizational Structure |
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| MU Jie,ZHANG Wei Guo,FENG Jun. Research of Diversification Strategies and Organizational Structure[J]. Journal of Chongqing University(Social Sciences Edition), 2001, 7(4): 19-20 |
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| Authors: | MU Jie ZHANG Wei Guo FENG Jun |
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| Abstract: | Different internal organizational arrangements are required to realize different diversification strategies Related diversified firms attempting to realize economies of scope need organizational arrangements that stress cooperation between business units Unrelated diversified firms attempting to realize economic benefits from efficient internal governance need organizational arrangements that stress competition between business units If a diversified firm is to achieve high performance, it must realize the matching of its diversification strategy with, its organizational structure and control systems |
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| Keywords: | related diversification unrelated diversification organizational structure cooperation competition |
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