“消费主义设计”的困境与出路

“消费主义设计”理论的核心原则是以设计的手段来创造“人为的废弃”．其宗旨就是“促进浪费。创造浪费”。长期以来．人们将这种设计原则看成是经济增长和繁荣的推动力，但随着过度消费带来的社会、经济、环境问题以及人自身的异化．其弊端随之显现出来。在对“消费主义设计”的反思中，设计道德和伦理逐渐引起人们的重视。并由此形成了一种迥异于形式美学的设计价值观，特别是中国传统思想的介入。更为设计伦理的建设提供了一种可能的途径。

Plight and Outlet of Consumerist Design

The theory of consumerist design means creating artificial obsolescence in designing, and its purpose is promoting waste and creating waste. For a long time, the theory was seen as a driving force for economic development, but the demerits of that design theory were gradually noticed because of the problems it had brought for economy, society, environment, and human alienation. In their reflection on consumerist design, people began to pay more attention to the design ethics and form a set of different values. Particularly, through the study of traditional Chinese ideas, a possible way is found to construct new design ethics.