我国动漫产业盈利模式

作为高新科技、数字化技术和文化创意结合的产物,动漫产业近年来在全球获得迅速发展,被视为21世纪最有希望的朝阳产业。以中国动漫产业为研究对象,探讨了我国目前动漫盈利模式的现状,明确了解决问题的对策,对于提升我国动漫产业的盈利水平和动漫产业竞争力具有重要参考作用。

Research on Profit Mode of Chinese Animation Industry

Animation industry is a product of the combination of high technology,digitized technology and cultural creative industry,it has been developing in the whole world rapidly in recent years,and has been considered as the most hopeful rising industry in the 21st century.In this paper,Animation industry is chosen as research object,the current situation of the profit mode of the cartoon at present of our country has been probed,and the countermeasures of solving the relevant problems have been put forward,which will be helpful to upgrade the profit level and enhance Animation industry＇s competitiveness of our country.