版面构成中的形象思维问题

报纸编辑的思维活动存在着与艺术思维有所不同的形象思维活动,它与版面形成一种对象性关系,不仅外在地表现为选稿、改稿等行为,而且内在地表现为通过符号构成版面意想的想象过程。编辑形象思维在性质上属于日常自发性思维,但其中包含着思维活动的自觉性与创造性。形象思维与把关理性思维结合,可以给选稿、策划等环节注入活力,并起到平衡感性内容与意义深度的作用。

On Thinking in Images in the Layout of Newspaper

The thinking in images of newspaper editor is different from the artistic thinking in that the layout of newspaper is the object of editor's thinking,which is outwardly shown by the behavior of selecting or revising drafts and inwardly by the process of forming layout in images or signs.The editor's thinking,a type of daily spontaneous thinking,includes consciousness and creativity of thinking activity.The combination of thinking in images and gate-keeping rational thinking can pour more vigour into the selecting and planning of draft and meanwhile balance the perceptual content and the depth of meaning.