个性化需求决定产品的功能与形式

产品的功能应包括使用、审美、象征三个方面,并通过多种产品式样的物化形式来实现产品的全部功能,以满足消费者个性化的多样性需求。消费市场是可以被设计、开发和制造的,消费需求是决定产品功能和产品式样不断更新、拓展、延伸的因素。

THE INDIVIDUATION REQUIREMENTS DETERMINE THE FUNCTIONS AND FORMS OF PRODUCTS

The functions of products include three aspects which are practical, aesthetic and symbolic ones. Physical forms of various product styles are always employed to achieve all the three aspects of function so as to satisfy the diverse individuation requirements by the consumer. Consumer market could be designed, developed and produced. The consumer requirements are the factors determining the continuous innovation and exploration of the functions and styles of products.