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Individual-level loss aversion in riskless and risky choices |
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| Authors: | Gächter Simon Johnson Eric J. Herrmann Andreas |
| Affiliation: | 1.School of Economics, University of Nottingham, Nottingham, NG7 2RD, UK ;2.CESifo, Poschingerstra?e 5, 81679, Munich, Germany ;3.Institute of Labour Economics, Schaumburg-Lippe-Stra?e 5-9, 53113, Bonn, Germany ;4.Columbia Business School, 514 Uris Hall, New York, NY, 10027, USA ;5.Institut für Mobilit?t, University of St. Gallen, Bahnhofstrasse 8, 9000, St. Gallen, Switzerland ; |
| Abstract: | Theory and Decision - Loss aversion can occur in riskless and risky choices. We present novel evidence on both in a non-student sample (660 randomly selected customers of a car manufacturer). We... |
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