| 道德:企业核心竞争力的内生变量 |
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| 引用本文： | 张志丹.道德:企业核心竞争力的内生变量[J].南京社会科学,2011(7). |
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| 作者姓名： | 张志丹 |
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| 作者单位： | 南京师范大学公共管理学院,南京,210046 |
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| 基金项目： | 国家社科基金重点项目“商业伦理与企业核心竞争力研究”(08AZX004)的研究成果 |
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| 摘 要： | 楔入道德视角是深化企业核心竞争力研究需要着力开掘的一个重要学术路径和理论层面。从经济伦理学视域看,道德作为企业核心竞争力的终极宰制性因素,内化和渗透于企业的科技力、营销力、制度力和文化力等诸要素中,从而成为企业核心竞争力的内生变量。
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| 关 键 词： | 道德 企业核心竞争力 内生变量 |
Morality:The Endogenous Variables of Core Capability of Enterprise |
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| Zhang Zhidan.Morality:The Endogenous Variables of Core Capability of Enterprise[J].Social Sciences in Nanjing,2011(7). |
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| Authors: | Zhang Zhidan |
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| Institution: | Zhang Zhidan |
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| Abstract: | Wedging the moral viewpoint is to attempt to open an important academic path and theory level in order to deepen the research of core capability of enterprise.From the viewpoint of business ethics,morality is the ultimate domination factor of core capability of enterprise,which internalization and penetration in various factors of enterprise,such as science & technology competitiveness,marketing power,system power and cultural force etc.,become endogenous variables in core capability of enterprise. |
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| Keywords: | morality core capability of enterprise endogenous variables |
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