还原与想象:纪念性议题新闻游戏传播中的记忆建构

以H5等新技术表达载体为支撑的“新闻游戏”，作为融合新闻报道的新型新闻产品，正逐渐成为国内纪念性活动议题报道的重要方式。在此背景下，文章探寻了新闻游戏的集体记忆建构路径，认为其在形式与内容上“新与旧”“虚与实”的融合创新形态下，通过多重符号等元素的互动组合与建构，使受众在游戏般的沉浸式体验中，形成记忆并回馈感受、参与互动。因而无论从个体、群体还是媒体角度来看，新闻游戏+纪念性议题的报道模式，都具有得天独厚的优势，是现代传媒生态下催生的必然之物。

Restoration and Imagination: Memory Construction in News Game Communication of Commemorative Issues

As a new type of news product that integrates news reporting, "news games" supported by H5 and other new technology expression carriers are gradually becoming a meaningful way to report on commemorative events in China. In this context, the paper explores the paths of news games in the construction of collective memory, and believes that by combining "new" and "old", "virtual" and "real" in both form and content, these new signs of progress allow the audience to engage in a game-like immersive experience through the interactive combination of multiple symbols and other architectural elements, creating memories and feedback feelings. Thus, from the perspective of individuals, groups and media, the "news game+commemorative issue" reporting pattern has a unique advantage and is a necessity arising from the modern media ecology.